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LevelUp

Fintech · Boston, United States · Founded 2008

LevelUp is a technology company that specializes in creating advanced mobile experiences for restaurants across the United States. The company operates in the restaurant technology market, providing a comprehensive platform that includes mobile rewards, payments, native online ordering, customer relationship management (CRM), and custom campaign creation. LevelUp serves a diverse range of clients, from small independent eateries to large national chains, helping them to engage customers, grow sales, and build scalable mobile strategies. The business model is primarily B2B (business-to-business), where LevelUp partners with restaurant brands to integrate its technology into their operations. Revenue is generated through a combination of subscription fees for using the platform, transaction fees on payments processed through the system, and additional charges for premium features and custom solutions. LevelUp's platform offers a broad range of functionalities, including loyalty programs, gifting options, and targeted marketing campaigns, all designed to enhance customer engagement and retention. By leveraging data analytics and customer insights, LevelUp helps restaurants to create personalized experiences that drive repeat business and increase overall sales. Keywords: mobile ordering, restaurant loyalty, customer engagement, CRM, rewards, payments, campaign creator, scalable strategy, data analytics, B2B.

Investors

9 investors on LevelUp's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series A 2 investors entered at this stage
Series B+ 7 investors entered at this stage
Balderton Capital
Transmedia Capital
Continental Advisors
Dreamit Ventures
CentroCredit Bank
U.S. Boston Capital
JP Morgan

Global footprint

Where LevelUp has talent and traffic

Workforce by country
3 countries with
team presence
🇺🇸 United States77.8%
🇲🇽 Mexico11.1%
🇷🇺 Russia11.1%
3 countries shown

Talent graph

The shape of LevelUp's talent

Dealroom maps LevelUp's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

58 team members profilednamed & role-tagged by Dealroom
105 employeestotal headcount
2 executives & foundersidentified by name
DimensionScore
AI Talent Score hidden — book a demo
Engineering Score hidden — book a demo
Product Score hidden — book a demo
Go-to-market Score hidden — book a demo
Leadership Score hidden — book a demo
Research Score hidden — book a demo
Book a demo to unlock LevelUp's exact scores

Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Market sentiment

What the market is saying about LevelUp

An AI-synthesized read of the highest-engagement posts about LevelUp on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See LevelUp on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.