COMPANY PROFILE

Krux

Helps marketers, publishers and agencies drive revenue by delivering smarter content, commerce and marketing experiences

San Francisco, United StatesFounded 2010Marketing

Valuation $500M–1B Latest valuation · 2016

Total funding $10–50M Disclosed equity funding

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About Krux

Krux.com is a platform dedicated to providing Salesforce Administrators with essential resources, best practices, and insights to enhance their careers and maintain secure, efficient Salesforce environments. The platform serves a global community of 'AwesomeAdmins' by offering educational content, podcasts, and live sessions that focus on building effective automations and leveraging Salesforce's Einstein Automate tools. Krux.com operates in the Salesforce ecosystem, targeting Salesforce Admins who seek to improve their skills and stay updated with the latest industry trends. The business model revolves around offering free educational resources and fostering a community of engaged professionals. Revenue is likely generated through partnerships, sponsored content, and premium offerings.

Source: Dealroom company data

At a glance

Status: Acquired
Founded: 2010
Headquarters: San Francisco, United States
Open positions: None listed
Dealroom signal: 0.0/100
Industry: Marketing, Enterprise Software
Sector: Marketing, Content, Branding, Sharing Economy, Revenue Management, Commerce, Platform
Business model: SaaS
Client focus: b2b

Latest news

Press, funding announcements and product moves mentioning Krux.

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Funding history

4 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
ACQUISITION✓Exit	Oct 2016	$800M	$800M	Salesforce	—
SERIES B✓Equity / VC	Jun 2014	$35M	$140M	Sapphire Ventures · The Entrepreneurs' Fund · Temasek · Visionnaire Ventures	—

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Growth signals

Krux website traffic

Latest recorded traffic for Krux is 92M monthly website visits, up 4.5% over the last three months.

Latest monthly visits92M 3-month web change+4.5%

Monthly website visitsOct 2017–Jan 2023

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Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

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