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Kajabi

Edtech · Irvine, United States · Founded 2010

Kajabi is a knowledge commerce platform designed to help entrepreneurs and content creators sell their digital products online. The company operates in the e-learning and digital content market, providing tools and features that simplify the process of creating, marketing, and selling online courses, memberships, and other digital products. Kajabi serves a diverse range of clients, including business coaches, educators, influencers, and small business owners who seek to monetize their expertise and passion. The platform offers an all-in-one solution that includes website building, email marketing, payment processing, and analytics, making it easier for users to manage their online businesses from a single dashboard. Kajabi's business model is subscription-based, with various pricing tiers that cater to different levels of user needs and business sizes. Revenue is generated through monthly or annual subscription fees, which provide users access to the platform's suite of tools and features. The company also offers a 14-day free trial to attract new users and allow them to experience the platform's capabilities before committing to a paid plan. Kajabi's mission is to remove technological barriers and empower entrepreneurs to achieve greater freedom and flexibility in their lives. The company is headquartered in Irvine, California, and has grown to over 100 team members who are dedicated to customer success and continuous improvement of the platform. Keywords: knowledge commerce, digital products, online courses, memberships, e-learning, content creators, subscription-based, email marketing, payment processing, analytics.

Valuation $1–2.5B
Revenue $50–100M
Headcount 100–500
Total funding $500M–1B
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Kajabi and the history behind them.

Investors

6 investors on Kajabi's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series B+ 6 investors entered at this stage

Global footprint

Where Kajabi has talent and traffic

Workforce by country
19 countries with
team presence
🇺🇸 United States62.2%
🇵🇭 Philippines15.7%
🇳🇬 Nigeria7.8%
🇧🇷 Brazil4.3%
🇮🇳 India2.6%
Top 5 of 19 shown
Web traffic by country
2.3M monthly visits
across markets
🇺🇸 United States44.5%
🇬🇧 United Kingdom6.6%
🇨🇦 Canada6.3%
🇹🇷 Turkey2.8%
🇪🇸 Spain2.8%
Top 5 markets shown

Talent graph

The shape of Kajabi's talent

Dealroom maps Kajabi's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

14 standout operatorsDealroom-flagged across the org
1 AI specialistpinpointed by name
389 employees mappedperson by person
DimensionScore
AI Talentlive Score hidden — book a demo
Engineering Score hidden — book a demo
Product Score hidden — book a demo
Go-to-market Score hidden — book a demo
Leadership Score hidden — book a demo
Research Score hidden — book a demo
Book a demo to unlock Kajabi's exact scores

Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Market sentiment

What the market is saying about Kajabi

An AI-synthesized read of the highest-engagement posts about Kajabi on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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