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Kajabi

Edtech · Irvine, United States · Founded 2010

Building software that helps to run entire information business MoreLess

Kajabi is a knowledge commerce platform designed to help entrepreneurs and content creators sell their digital products online. The company operates in the e-learning and digital content market, providing tools and features that simplify the process of creating, marketing, and selling online courses, memberships, and other digital products. Kajabi serves a diverse range of clients, including business coaches, educators, influencers, and small business owners who seek to monetize their expertise and passion. The platform offers an all-in-one solution that includes website building, email marketing, payment processing, and analytics, making it easier for users to manage their online businesses from a single dashboard.

Kajabi's business model is subscription-based, with various pricing tiers that cater to different levels of user needs and business sizes. Revenue is generated through monthly or annual subscription fees, which provide users access to the platform's suite of tools and features. The company also offers a 14-day free trial to attract new users and allow them to experience the platform's capabilities before committing to a paid plan.

Kajabi's mission is to remove technological barriers and empower entrepreneurs to achieve greater freedom and flexibility in their lives. The company is headquartered in Irvine, California, and has grown to over 100 team members who are dedicated to customer success and continuous improvement of the platform.

Keywords: knowledge commerce, digital products, online courses, memberships, e-learning, content creators, subscription-based, email marketing, payment processing, analytics.

Valuation $1–2.5B
Revenue $50–100M
Headcount 100–500
Total funding $500M–1B
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Kajabi and the history behind them.

Talent graph

Kajabi's talent

Book a demo to see the people
Employees mapped 389 incl. 1 AI specialist
Founders Hidden — book a demo/100 quality score
Key operators 14 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

6 investors on Kajabi's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series B+ 6 investors entered at this stage

Global footprint

Where Kajabi has talent and traffic

Workforce by country
19 countries with
team presence
🇺🇸 United States62.2%
🇵🇭 Philippines15.7%
🇳🇬 Nigeria7.8%
🇧🇷 Brazil4.3%
🇮🇳 India2.6%
Top 5 of 19 shown
Web traffic by country
2.3M monthly visits
across markets
🇺🇸 United States44.5%
🇬🇧 United Kingdom6.6%
🇨🇦 Canada6.3%
🇹🇷 Turkey2.8%
🇪🇸 Spain2.8%
Top 5 markets shown

Market sentiment

What the market is saying about Kajabi

An AI-synthesized read of the highest-engagement posts about Kajabi on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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