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Influitive

Marketing · Toronto, Canada · Founded 2010

Influitive operates in the customer advocacy and engagement market, providing a platform that helps businesses mobilize their customer advocates. The platform combines powerful tools and expert services to leverage the authentic voice of customers, driving growth through referrals, references, and reviews. Influitive serves a diverse range of clients from various industries, focusing on creating thriving communities that offer superior experiences and build customer loyalty. The business model revolves around a SaaS (Software as a Service) platform, where clients subscribe to use the service. Revenue is generated through subscription fees, and additional revenue streams include expert services and event services. Influitive's platform is designed to keep customers engaged through gamified campaigns, personalized onboarding, incentivized learning, and intuitive guided journeys. The company has a proven track record with a 98% user adoption rate and significant increases in customer retention and influenced opportunities. Keywords: customer advocacy, engagement platform, gamification, referrals, reviews, business growth, customer loyalty, SaaS, personalized onboarding, incentivized learning.

Investors

22 investors on Influitive's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 1 investor entered at this stage
Series A 20 investors entered at this stage
HWVP
Relay Ventures
Lightspeed Venture Partners
NEA
Auren Hoffman
Resolute Ventures
Illuminate Ventures
Rick Marini
Converge Venture Partners
First Round Capital
NTT DoCoMo
Accomplice
BDC Capital
Atlas Venture
500 Global
NTT DOCOMO Ventures
Georgian
Accelerator Ventures
Golden Venture Partners
Export Development Canada
Series B+ 1 investor entered at this stage
Information Venture Partners

Global footprint

Where Influitive has talent and traffic

Workforce by country
2 countries with
team presence
🇨🇦 Canada77.8%
🇺🇸 United States22.2%
2 countries shown

Talent graph

The shape of Influitive's talent

Dealroom maps Influitive's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

71 team members profilednamed & role-tagged by Dealroom
37 employeestotal headcount
3 executives & foundersidentified by name
DimensionScore
AI Talent Score hidden — book a demo
Engineering Score hidden — book a demo
Product Score hidden — book a demo
Go-to-market Score hidden — book a demo
Leadership Score hidden — book a demo
Research Score hidden — book a demo
Book a demo to unlock Influitive's exact scores

Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Market sentiment

What the market is saying about Influitive

An AI-synthesized read of the highest-engagement posts about Influitive on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Influitive on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.