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Power Law company profile

IL MAKIAGE

eCommerce & Marketplaces · New York City, United States · Founded 2018 Unicorn

Tech-driven prestige beauty brand that is shifting millions of customers to shopping for beauty online

Valuation
$1–2.5B
Latest valuation · 2026
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Revenue
$500M–1B
Latest reported FY
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Headcount
100–500
Current team size
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Investors

5 investors on IL MAKIAGE's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series B+ 5 investors entered at this stage
First Light Capital
L Catterton
Fidelity Investments
Thomas Tull
Franklin Templeton Investments

Global footprint

Where IL MAKIAGE has talent and traffic

AI talent share
0.9% of workforce is AI talent
(2 of 211 staff)
Core AI00%
Other AI20.95%
Non-AI workforce20999.05%
Workforce by country
22 countries with
team presence
🇺🇸 United States57.7%
🇮🇱 Israel19.8%
🇺🇦 Ukraine5.4%
🇵🇭 Philippines3.7%
🇸🇻 El Salvador2.4%
Top 5 of 22 shown
Web traffic by country
4.9M monthly visits
across markets
🇺🇸 United States89.8%
🇬🇧 United Kingdom7.2%
🇨🇦 Canada1.4%
🇫🇷 France0.6%
🇩🇪 Germany0.4%
Top 5 markets shown

Capital deployed

IL MAKIAGE's 3 investments and acquisitions.

Every disclosed deal where IL MAKIAGE appeared as a backer or acquirer, 2019–2021. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.

Portfolio analysis

3 deals across IL MAKIAGE's capital deployment.

Where the deals concentrate by sector, stage, and decade.

By sectorCount
    By stageCount
      By periodCount

        02 · Portfolio market map

        IL MAKIAGE's portfolio, mapped.

        Each chip is one company. Pill colour shows round type — green for Seed, blue for Series A, purple for B/C+, pink for late-stage, amber for M&A. Bigger sectors keep their full list behind “+ N more”.

        Stage
        Period
        3 of 3 deals

        Market sentiment

        What the market is saying about IL MAKIAGE

        An AI-synthesized read of the highest-engagement posts about IL MAKIAGE on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

        Reading the room on X — pulling top posts and synthesizing themes…

        Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

        See IL MAKIAGE on the full Dealroom platform

        Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.