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Honey

Fintech · Los Angeles, United States · Founded 2012

Consumer software company that automates deal and product discovery

Valuation $2.5–5B
Revenue $100–500M
Headcount 100–500
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Honey and the history behind them.
Power Law Unicorn$1–10B valuation tier Thoroughbred$100M+ revenue

Talent graph

Honey's talent

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Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia 12 alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

9 investors on Honey's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 6 investors entered at this stage
Mucker Capital
BAM Ventures
SXE Ventures
Ludlow Ventures
RTA Capital
Plug and Play
Series B+ 3 investors entered at this stage
Wonder Ventures
Cendana Capital
Anthos Capital

Honey mafia

Startups founded by Honey alumni

Former Honey employees who went on to start their own companies. Sorted by Dealroom signal score.

CloversEst. 2020
Jason NazarUnited States
Signal score91
GarageEst. 2023
Alaz SengulUnited States
Signal score90
Dave.comEst. 2016
John WolaninUnited States
Signal score88
MesaEst. 2021
Benjamin ApelUnited States
Signal score84
Taro HealthEst. 2021
Frank WuUnited States
Signal score83
HiCapEst. 2025
Ben GreenUnited States
Signal score74
EnkasaEst. 2021
joanne bradfordUnited States
Signal score73
MirrorTabEst. 2021
BSBrian SilversteinUnited States
Signal score71
Koi TradingEst. 2018
JCJimmy CaiUnited States
Signal score65
UpwardsEst. 2017
Matt ReillyMexico
Signal score63
CheeseEst. 2019
Runxiong (Ken) LianUnited States
Signal score61
ZeroClickEst. 2025
Ryan HudsonUnited States
Signal score61

Book a demo to explore the full alumni network →

Global footprint

Where Honey has talent and traffic

Workforce by country
10 countries with
team presence
🇺🇸 United States70.9%
🇨🇦 Canada5.5%
🇿🇦 South Africa3.7%
🇨🇳 China3.7%
🇮🇷 Iran3.7%
Top 5 of 10 shown
Web traffic by country
8.4M monthly visits
across markets
🇺🇸 United States72%
🇨🇦 Canada6.6%
🇬🇧 United Kingdom6.5%
🇦🇺 Australia3.5%
🇮🇹 Italy0.9%
Top 5 markets shown

Patent intelligence

$760M patent portfolio · 1,721 active families

Estimated portfolio value
$760M
19.0% of valuation · comparable to top peer Zettle ($760M)
1,721 active patent families
Where Honey innovates Computer securityData miningData scienceDatabaseFinancial transaction

Where Honey concentrates vs peers

Each axis is a top-10 topic across Honey and its closest peers. #1 = 100, #10 = 10, absent = 0.

Compare against

Source: Dealroom Patent Intelligence · Patsnap. Request a demo for the full per-sub-category breakdown, individual records, and quality-score history.

Market sentiment

What the market is saying about Honey

An AI-synthesized read of the highest-engagement posts about Honey on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Honey on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.

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