H
Honcker
Transportation · New York City, United States · Founded 2016
Mobile app where you can lease a car in three easy swipes MoreLess
Honcker, operating under the brand name Rodo, is a digital platform that revolutionizes the car leasing and buying experience by allowing customers to lease or purchase vehicles from local dealerships without ever leaving their homes. The platform offers transparent pricing, a vast selection of well-known car brands, and quick delivery services. Rodo primarily serves individual consumers looking for a convenient and hassle-free way to acquire a new vehicle. The company operates in the automotive market, focusing on the leasing and financing segments. Rodo's business model is based on earning commissions from dealerships for each transaction facilitated through its platform. This model ensures that the company makes money by connecting dealerships with potential customers, thereby streamlining the car acquisition process for both parties.
Keywords: car leasing, car buying, home delivery, transparent pricing, no haggle, automotive market, digital platform, quick delivery, local dealerships, vehicle financing.
Company overview
Honcker company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2016
- Headquarters
- New York City, United States
- Employees
- 53
- Open positions
- None listed
- Dealroom signal
- 62.7
Valuation & funding
Honcker funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES A✓Equity / VC | Feb 2018 | $23M | $92M | InterActiveCorp | — |
| SEED✓Equity / VC | Oct 2017 | $3.6M | $14M | Lead Edge Capital · Evolution Corporate Advisors | — |
Financials
Revenue and workforce over time
Available revenue and workforce history. Fields without reported data are omitted.
| Year | Revenue | Growth | Employees |
|---|---|---|---|
| 2026 | $7.8M | 0% | 53 |
| 2025 | $7.8M | 0% | 58 |
| 2024 | $7.8M | 0% | 45 |
| 2023 | $7.8M | 0% | 66 |
| 2022 | $7.8M | +9.7% | 58 |
| 2021 | $7.1M | 0% | 54 |
| 2020 | $7.1M | — | 51 |
Growth signals
Honcker website traffic
Latest recorded traffic for Honcker is 430 monthly website visits. Honcker's team declined 8.6% over the past year.
Comparisons
Honcker compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
Talent graph
Honcker's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Honcker has talent and traffic
team presence
In the news
Latest news about Honcker
Recent press, funding announcements, and product moves mentioning Honcker — open to read from the original sources.
Market sentiment
What the market is saying about Honcker
An AI-synthesized read of the highest-engagement posts about Honcker on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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