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Hodoo Labs
A lifelong learning companion for children's enjoyable learning
About Hodoo Labs
Hodoo Labs, established in 2020, is a South Korean educational technology company with a mission to close the global education gap. The company develops and provides learning solutions that leverage technologies like artificial intelligence, big data, and gamification to make education more accessible and engaging for children.
The flagship product of Hodoo Labs is "BETIA ENGLISH," a game-based learning platform designed to teach English to children. This platform utilizes voice recognition and real-time communication features to create an immersive and interactive learning environment. The business model is centered around providing these educational games as a service, likely through subscriptions, to a global market of young learners. By transforming language education into an enjoyable activity, Hodoo Labs aims to provide an affordable and effective alternative to traditional learning methods.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2018
- Headquarters
- Seoul, South Korea
- Employees
- 17
- Open positions
- None listed
- Dealroom signal
- 72.3/100
- Industry
- Gaming, Education
- Sub-industry
- Education Providers
- Sector
- Edtech, Gamification, Children, Metaverse, Pre-K, K-12, 4YFN 2024, 4YFN
- Business model
- SaaS
- Client focus
- b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VC✓Equity / VC | Dec 2025 | $0 | — | Blue Point Partners | ↗ |
| LATE VC✓Equity / VC | Jul 2024 | $838K | $149M | Undisclosed | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Hodoo Labs is 1.4K monthly website visits, up 600% over the last three months. Hodoo Labs's team grew 0% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
- CMCore Asset Management
Series A9 investors entered at this stage
NPX Capital- DMDawon Asset Management
Korea SMEs and Startups Agency- PCPosco Capital
Alpen Route
LG Uplus
Capstone Partners
InterVest
Samsung SDI
Series B and later1 investor entered at this stage
Blue Point Partners
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Hodoo Labs on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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