H
Hodoo Labs
Edtech · Seoul, South Korea · Founded 2018
A lifelong learning companion for children's enjoyable learning MoreLess
Hodoo Labs, established in 2020, is a South Korean educational technology company with a mission to close the global education gap. The company develops and provides learning solutions that leverage technologies like artificial intelligence, big data, and gamification to make education more accessible and engaging for children.
The flagship product of Hodoo Labs is "BETIA ENGLISH," a game-based learning platform designed to teach English to children. This platform utilizes voice recognition and real-time communication features to create an immersive and interactive learning environment. The business model is centered around providing these educational games as a service, likely through subscriptions, to a global market of young learners. By transforming language education into an enjoyable activity, Hodoo Labs aims to provide an affordable and effective alternative to traditional learning methods.
Keywords: EdTech, Gamification, Language Learning, AI Education, Voice Recognition, Big Data Analytics, Children Education, E-learning, Mobile Learning, Korean Startup
Company overview
Hodoo Labs company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2018
- Headquarters
- Seoul, South Korea
- Employees
- 17
- Open positions
- None listed
- Dealroom signal
- 72.3
Valuation & funding
Hodoo Labs funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VC✓Equity / VC | Dec 2025 | $0 | — | Blue Point Partners | ↗ |
| LATE VC✓Equity / VC | Jul 2024 | $838K | $149M | Undisclosed | ↗ |
| SERIES B✓Equity / VC | Nov 2022 | $30M | $119M | Capstone Partners · InterVest · Samsung SDI | — |
| EARLY VC✓Equity / VC | Jan 2022 | $1.7M | $44M | LG Uplus | ↗ |
| SERIES A✓Equity / VC | Oct 2020 | $8.8M | $35M | NPX Capital · Dawon Asset Management · Korea SMEs and Startups Agency · Posco Capital | — |
| SEED✓Equity / VC | Aug 2019 | Core Asset Management | — |
Financials
Revenue and workforce over time
Available revenue and workforce history. Fields without reported data are omitted.
| Year | Revenue | Growth | Employees |
|---|---|---|---|
| 2026 | $825K | 0% | 17 |
| 2025 | $825K | 0% | 17 |
| 2024 | $825K | 0% | 22 |
| 2023 | $825K | 0% | 8 |
| 2022 | $825K | 0% | 9 |
| 2021 | $825K | — | 10 |
| 2020 | — | — | 7 |
Growth signals
Hodoo Labs website traffic
Latest recorded traffic for Hodoo Labs is 1.4K monthly website visits, up 600% over the last three months. Hodoo Labs's team grew 0% over the past year.
Comparisons
Hodoo Labs compared with similar companies
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Talent graph
Hodoo Labs's talent
Source: Dealroom Talent Intelligence.
Investors
11 investors on Hodoo Labs's cap table
Sourced from Dealroom's funding and investor records.
Global footprint
Where Hodoo Labs has talent and traffic
team presence
In the news
Latest news about Hodoo Labs
Recent press, funding announcements, and product moves mentioning Hodoo Labs — open to read from the original sources.
Market sentiment
What the market is saying about Hodoo Labs
An AI-synthesized read of the highest-engagement posts about Hodoo Labs on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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