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Hodoo Labs

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A lifelong learning companion for children's enjoyable learning

Seoul, South KoreaFounded 2018Edtech
Valuation $100–250M Last recorded · 2024
Revenue <$1M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Hodoo Labs and the history behind them.

About Hodoo Labs

Hodoo Labs, established in 2020, is a South Korean educational technology company with a mission to close the global education gap. The company develops and provides learning solutions that leverage technologies like artificial intelligence, big data, and gamification to make education more accessible and engaging for children.

The flagship product of Hodoo Labs is "BETIA ENGLISH," a game-based learning platform designed to teach English to children. This platform utilizes voice recognition and real-time communication features to create an immersive and interactive learning environment. The business model is centered around providing these educational games as a service, likely through subscriptions, to a global market of young learners. By transforming language education into an enjoyable activity, Hodoo Labs aims to provide an affordable and effective alternative to traditional learning methods.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2018
Headquarters
Seoul, South Korea
Employees
17
Open positions
None listed
Dealroom signal
72.3/100
Industry
Gaming, Education
Sub-industry
Education Providers
Sector
Edtech, Gamification, Children, Metaverse, Pre-K, K-12, 4YFN 2024, 4YFN
Business model
SaaS
Client focus
b2c

Funding history

6 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
LATE VC✓Equity / VC Dec 2025 $0 — Blue Point Partners ↗
LATE VC✓Equity / VC Jul 2024 $838K $149M Undisclosed ↗
Showing the latest 2 of 6 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021 —
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Growth signals

Hodoo Labs website traffic

Latest recorded traffic for Hodoo Labs is 1.4K monthly website visits, up 600% over the last three months. Hodoo Labs's team grew 0% over the past year.

Latest monthly visits1.4K 3-month web change+600% 1-year team growth0%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

11 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed1 investor entered at this stage

  • Core Asset Management

Series A9 investors entered at this stage

  • NPX Capital
  • Dawon Asset Management
  • Korea SMEs and Startups Agency
  • Posco Capital
  • Alpen Route
  • LG Uplus
  • Capstone Partners
  • InterVest
  • Samsung SDI

Series B and later1 investor entered at this stage

  • Blue Point Partners
Team profiled 1 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇰🇷 South Korea88.9%
🇺🇸 United States11.1%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Hodoo Labs on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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