COMPANY PROFILE

Hince

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We provide inspiration to have confidence in your beliefs and aspirations for a more passionate life

Seoul, South KoreaFounded 2014eCommerce & Marketplaces

Valuation $25–50M Last recorded · 2023

Revenue $50–100M Latest reported FY

Headcount <100 Current team size

Total funding $10–50M Disclosed equity funding

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About Hince

Hince is a South Korean Mood Narrative makeup brand that focuses on enhancing natural beauty through its range of rich and dense color cosmetics. The company targets individuals who seek to express their full potential and confidence through makeup. Operating primarily in the beauty and personal care market, Hince serves a diverse clientele looking for high-quality, mood-enhancing makeup products. The business model revolves around direct-to-consumer sales via its website and pop-up stores, as well as exclusive membership events and seasonal product launches. Revenue is generated through product sales, special events, and membership fees.

MoreLess Source: Dealroom company data

At a glance

Status: Acquired
Founded: 2014
Headquarters: Seoul, South Korea
Employees: 32
Open positions: 1
Dealroom signal: 45.2/100
Industry: Fashion
Sector: eCommerce & Marketplaces, horizontal marketplaces
Business model: Marketplace & ecommerce
Client focus: b2c
Links: Website LinkedIn

Knowledge graph

Founder mafia, market maps, research and news connected to this company by Dealroom

Funding history

4 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
ACQUISITION✓Exit	Sep 2023	$36M	$48M	LG Household & Health Care	↗
SERIES B✓Equity / VC	Jun 2021	$8.4M	$34M	Premier Partners · CJ Olive Young · Mirae Asset Venture Investment	↗

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Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

Year	Revenue	Growth
2026
2025
2024
2023
2022
2021
2020		—

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Growth signals

Hince website traffic

Latest recorded traffic for Hince is 65K monthly website visits, up 132.1% over the last three months.

Latest monthly visits65K 3-month web change+132.1%

Monthly website visitsOct 2022–Jul 2026

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Open positions

Openings linked to this company in Dealroom

[hince]Seoul, South Korea · Other · Jul 29, 2026

1 distinct opening shownExplore hiring signals →

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