H
hi
Fintech · Birmingham, United Kingdom · Founded 2021
A debit card that allows users to pay with custom fiat & crypto and earn rewards, including 5% back on spending and multiple digital subscriptions MoreLess
hi is a fintech company developing a mobile application that integrates cryptocurrency and fiat currency services. The company is operated by the hi Foundation, a Singapore-based not-for-profit organization. The founding team includes Sean Rach, former CMO of Crypto.com, and Stefan Rüst, former CEO of Bitcoin.com. Rach has a background in marketing for major firms like Prudential and Ogilvy, while Rüst is a serial entrepreneur with a history at companies like Sun Microsystems.
The company's core product is the hi App, which combines the features of a cryptocurrency exchange with a digital banking platform. It allows users to buy, sell, and trade over 100 cryptocurrencies and fiat currencies, earn yield on holdings, and transfer money. The platform also provides users with a personal IBAN for fiat deposits and a debit card in partnership with Mastercard, accepted at over 90 million locations. The business model appears to be freemium, aiming to attract a large user base with free services while offering premium memberships with enhanced benefits. Revenue is likely generated from transaction fees, premium subscription tiers, and other financial services. The company's native membership token, HI, powers the ecosystem, and holding it provides members with benefits like travel perks and boosted interest rates.
hi has stated its goal is to onboard the first one billion users to cryptocurrency by providing a frictionless user experience. The platform has received backing from strategic investment funds such as Hashed, Hashkey, LongLing Capital, and CMCC Global.
Keywords: neobank, crypto-fiat exchange, digital wallet, mobile banking, blockchain finance, financial services, cryptocurrency, debit card, wealth management, asset trading
Company overview
hi company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2021
- Headquarters
- Birmingham, United Kingdom
- Employees
- 1,776
- Open positions
- None listed
- Dealroom signal
- 95.0
Valuation & funding
hi funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VC✓Equity / VC | Jul 2023 | $30M | $120M | Animoca Brands | ↗ |
| EARLY VC✓Equity / VC | Jul 2021 | $0 | — | HashKey | — |
Financials
Workforce over time
Available workforce history. Financial fields without reported data are omitted.
| Year | Employees |
|---|---|
| 2026 | 1,776 |
| 2025 | 1,776 |
| 2024 | 589 |
| 2023 | 1,406 |
| 2022 | 1,162 |
| 2021 | 958 |
Growth signals
hi website traffic
Latest recorded traffic for hi is 63K monthly website visits, down 26.7% over the last three months. hi's team grew 0% over the past year.
Comparisons
hi compared with similar companies
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Talent graph
hi's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where hi has talent and traffic
team presence
In the news
Latest news about hi
Recent press, funding announcements, and product moves mentioning hi — open to read from the original sources.
Market sentiment
What the market is saying about hi
An AI-synthesized read of the highest-engagement posts about hi on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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