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Power Law company profile

GudangAda

eCommerce & Marketplaces · Tangerang Regency, Indonesia · Founded 2019

GudangAda is a prominent B2B eCommerce platform in Indonesia, specializing in the fast-moving consumer goods (FMCG) sector. The company connects wholesalers and retailers, streamlining the supply chain and enhancing market efficiency. Operating in the Indonesian market, GudangAda serves a diverse clientele, including small to medium-sized enterprises (SMEs) and large-scale distributors. The business model revolves around providing a digital marketplace where buyers and sellers can interact, negotiate, and finalize transactions. GudangAda generates revenue through transaction fees, subscription services, and value-added services such as logistics and financing solutions. By leveraging technology, the platform offers features like real-time inventory management, price comparison, and secure payment gateways, ensuring a seamless user experience. The company's rapid growth and extensive network make it a key player in Indonesia's FMCG distribution landscape. Keywords: B2B eCommerce, FMCG, Indonesia, wholesalers, retailers, digital marketplace, supply chain, transaction fees, logistics, financing solutions.

Valuation
$100–500M
Latest valuation · 2021
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Headcount
100–500
Current team size
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Total funding Pre-IPO
$100–500M
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Investors

6 investors on GudangAda's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 3 investors entered at this stage
Wavemaker Partners
Alpha JWC
Pavilion Capital Partners
Series A 3 investors entered at this stage

Global footprint

Where GudangAda has talent and traffic

Workforce by country
3 countries with
team presence
🇮🇩 Indonesia98.1%
🇨🇳 China0.9%
🇸🇬 Singapore0.9%
3 countries shown

Talent graph

The shape of GudangAda's talent

Dealroom maps GudangAda's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

7 team members profilednamed & role-tagged by Dealroom
353 employeestotal headcount
1 executives & foundersidentified by name
DimensionScore
AI Talent Score hidden — book a demo
Engineering Score hidden — book a demo
Product Score hidden — book a demo
Go-to-market Score hidden — book a demo
Leadership Score hidden — book a demo
Research Score hidden — book a demo
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Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Market sentiment

What the market is saying about GudangAda

An AI-synthesized read of the highest-engagement posts about GudangAda on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See GudangAda on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.