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Groundfloor
Fintech · Atlanta, United States · Founded 2013
Offers short-term, high-yield real estate debt investments to the general public MoreLess
Groundfloor is a financial technology company that democratizes real estate investing by allowing both accredited and non-accredited investors to participate in real estate investment loans on a fractional basis. Founded in 2013 by Brian Dally and Nick Bhargava, the company is headquartered in Atlanta, Georgia. Groundfloor operates in the real estate and financial markets, providing a platform where individual investors can invest in short-term, high-yield real estate loans. The business model is straightforward: Groundfloor sources real estate loans, fractionalizes them, and offers these fractions to investors. Investors can choose loans based on their risk tolerance and investment goals, and Groundfloor makes money by charging fees to borrowers and taking a small percentage of the loan amount. The platform typically offers returns of around 12 percent annually on loans with a term of six to twelve months. Groundfloor serves a diverse range of clients, from seasoned real estate investors to beginners looking to diversify their investment portfolios. The company aims to make real estate investing accessible to everyone, breaking down traditional barriers to entry. Keywords: fractional investing, real estate loans, high-yield returns, short-term investments, accredited investors, non-accredited investors, financial technology, democratized investing, real estate debt, investment platform.
Company overview
Groundfloor company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2013
- Headquarters
- Atlanta, United States
- Employees
- 129
- Open positions
- None listed
- Dealroom signal
- 0.0
Valuation & funding
Groundfloor funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VCEquity / VC | Nov 2024 | $1.2M | $4.8M | Undisclosed | — |
| LATE VCEquity / VC | Feb 2024 | $700K | $2.8M | Undisclosed | — |
| LATE VCEquity / VC | Aug 2023 | $3.9M | $16M | Undisclosed | — |
| LATE VC✓Equity / VC | Feb 2022 | $13M | $74M | Seedinvest · Medipower | ↗ |
| CONVERTIBLE✓Equity / VC | Feb 2022 | $5M | — | Undisclosed | ↗ |
| SERIES B✓Equity / VC | May 2021 | Seedinvest | — | ||
| SERIES B✓Equity / VC | May 2020 | Seedinvest | ↗ | ||
| DEBTDebt | Jul 2019 | Undisclosed | — | ||
| EARLY VC✓Equity / VC | Sep 2018 | Undisclosed | — | ||
| DEBT✓Debt | Feb 2018 | Undisclosed | — |
Financials
Revenue and workforce over time
Available revenue and workforce history. Fields without reported data are omitted.
| Year | Revenue | Growth | Employees |
|---|---|---|---|
| 2026 | $7.4M | 0% | 129 |
| 2025 | $7.4M | 0% | 101 |
| 2024 | $7.4M | 0% | 57 |
| 2023 | $7.4M | 0% | 57 |
| 2022 | $7.4M | 0% | 57 |
| 2021 | $7.4M | 0% | 57 |
| 2020 | $7.4M | — | 57 |
Growth signals
Groundfloor website traffic
Latest recorded traffic for Groundfloor is 170K monthly website visits, up 0% over the last three months. Groundfloor's team grew 27.7% over the past year.
Comparisons
Groundfloor compared with similar companies
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Talent graph
Groundfloor's talent
Source: Dealroom Talent Intelligence.
Investors
13 investors on Groundfloor's cap table
Sourced from Dealroom's funding and investor records.
Global footprint
Where Groundfloor has talent and traffic
team presence
In the news
Latest news about Groundfloor
Recent press, funding announcements, and product moves mentioning Groundfloor — open to read from the original sources.
Market sentiment
What the market is saying about Groundfloor
An AI-synthesized read of the highest-engagement posts about Groundfloor on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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