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Good Choice Company

eCommerce & Marketplaces · Seoul, South Korea · Founded 2015

A hotel and travel booking platform that connects hotel guests and accommodations MoreLess

GCC Company, also known as "Here and There Company," is a South Korean startup that operates in the travel and leisure industry. The company's primary business model revolves around providing a one-stop platform for all travel and leisure needs. They offer a wide range of services, including accommodation, air travel, activities, car rental, dining, and mobile ticketing. This means that whether you're planning a trip or simply looking for a way to spend your leisure time, GCC Company has you covered.

The company serves a broad market, including both domestic and international travelers, as well as individuals looking for leisure activities. They generate revenue by charging fees for the services they provide. For instance, they might charge a commission for every booking made through their platform, or they might charge service providers to list their offerings on the platform.

Recently, the company made a strategic decision to reduce its total capital from KRW 368,688,300 to KRW 168,718,300. This was achieved by forcibly reducing the number of ordinary shares and convertible preferred shares. This move is often made by companies to improve their financial health, and it's a sign that GCC Company is taking steps to ensure its long-term sustainability.

In summary, GCC Company is a one-stop platform for all travel and leisure needs, serving a broad market and generating revenue through service fees. They've recently taken steps to improve their financial health, indicating a focus on long-term sustainability.

Keywords: Travel, Leisure, One-stop platform, Accommodation, Air travel, Activities, Car rental, Dining, Mobile ticketing, Financial health.

Talent graph

Good Choice Company's talent

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Team profiled 17 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 7 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

4 investors on Good Choice Company's cap table

Sourced from Dealroom's funding and investor records.

Series A 1 investor entered at this stage
JKL Partners
Series B+ 3 investors entered at this stage
KDB Capital
GS Retail
Mirae Asset Capital

Global footprint

Where Good Choice Company has talent and traffic

Workforce by country
🇰🇷 South Korea · Seoul HQ
Book a demo for the full country breakdown
Web traffic by country
80K monthly visits
across markets
🏳️ Korea89.1%
🏳️ Republic of5.5%
🇯🇵 Japan2.6%
🇺🇸 United States1.3%
🇮🇩 Indonesia1%
Top 5 markets shown

Patent intelligence

$108k patent portfolio · 4 active families

Estimated portfolio value
$108k
0.01% of valuation · 852.2× smaller than top peer Airbnb ($92M)
4 active patent families

Source: Dealroom Patent Intelligence · Patsnap. Request a demo for the full per-sub-category breakdown, individual records, and quality-score history.

Market sentiment

What the market is saying about Good Choice Company

An AI-synthesized read of the highest-engagement posts about Good Choice Company on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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