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Freshly

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Prepares cooked meals delivered at home on subscription

New York City, United StatesFounded 2012eCommerce & Marketplaces
Valuation $500M–1B Last recorded · 2020
Revenue $100–500M Latest reported FY
Headcount 100–500 Current team size
Total funding $100–500M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Freshly and the history behind them.

About Freshly

Freshly is a meal delivery service that provides ready-to-eat, single-serve meals designed for individuals with busy schedules. Operating in the food delivery market, Freshly serves both individual consumers and businesses looking for convenient meal solutions. The business model is subscription-based, allowing customers to choose from a rotating menu of 30 dishes that are delivered weekly. Meals are priced starting at $7.99 and are certified gluten-free, with no artificial or chemical preservatives. Freshly makes money through its subscription plans, which offer flexibility in delivery days and meal quantities, ranging from 4 to 12 meals per box. The company also offers a personalized concierge service for businesses to manage meal plans, delivery schedules, and package tracking. Freshly's meals are designed to be heated and ready to eat in 3 minutes, making them a cost-efficient alternative to office catering, restaurant delivery, or competitor options.

Source: Dealroom company data

At a glance

Founded
2012
Headquarters
New York City, United States
Sector
eCommerce & Marketplaces
Power Law
Unicorn$1–10B valuation tierThoroughbred$100M+ revenue

Investors

12 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed2 investors entered at this stage

  • White Star Capital
  • BrandProject

Series A4 investors entered at this stage

Series B and later6 investors entered at this stage

  • Nestlé
  • Blue Ivy Ventures
  • Alumni Ventures
  • Chestnut Street Ventures
  • Purple Arch Ventures (an Alumni Ventures Fund)
  • The Yard Ventures
Employees mapped 337 incl. 1 AI specialist
Founders Hidden — book a demo/100 quality score
Key operators 34 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
9 countries with
team presence
🇺🇸 United States89.3%
🇿🇦 South Africa2.4%
🇧🇾 Belarus1.2%
🇷🇺 Russia1.2%
🇵🇱 Poland1.2%
Top 5 of 9 shown
Web traffic by country
350 monthly visits
across markets
🇺🇸 United States114.3%
Top 1 markets shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Freshly on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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