FreshBooks

Fintech · Toronto, Canada · Founded 2003

As a cloud accounting service, FreshBooks helps service-based small business owners manage their time and expenses, send branded invoices, and collect online payments by credit card, PayPal, or eCheck

Valuation $1–2.5B

Revenue $100–500M

Headcount 100–500

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Power Law Unicorn$1–10B valuation tier

Talent graph

FreshBooks's talent

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Employees mapped 398 incl. 12 AI specialists

Founders /100 quality score

Key operators 8 quality /100

Potential founders likely future founders

Startup mafia 7 alumni-founded startups

Talent movements in · out past 12 months

Source: Dealroom Talent Intelligence.

Investors

10 investors on FreshBooks's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series A 4 investors entered at this stage

Georgian

JP Morgan

Atlas Venture

Oak Investment

Series B+ 6 investors entered at this stage

Accomplice

Northleaf

Gaingels

Manulife Financial

BMO Asset Management

Barclays

FreshBooks mafia

Startups founded by FreshBooks alumni

Former FreshBooks employees who went on to start their own companies. Sorted by Dealroom signal score.

BrizaEst. 2016

Michael McDermentCanada

Signal score91

SweptEst. 2014

Stuart MacDonaldCanada

Signal score89

TiltEst. 2024

Andrew PeekUnited States

Signal score85

CashboardEst. 2021

ABAshwin BalamohanUnited States

Attachments.meEst. 2011

Jesse MillerUnited States

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Global footprint

Where FreshBooks has talent and traffic

Workforce by country

22 countries with
team presence

🇨🇦 Canada74.1%

🇳🇱 Netherlands6.4%

🇺🇸 United States5.4%

🇲🇽 Mexico4.1%

🇭🇷 Croatia1.6%

Top 5 of 22 shown

Web traffic by country

2.5M monthly visits
across markets

🇺🇸 United States74.3%

🇨🇦 Canada9.5%

🇬🇧 United Kingdom3.2%

🇮🇳 India1.9%

🇵🇭 Philippines1.5%

Top 5 markets shown

Market sentiment

What the market is saying about FreshBooks

An AI-synthesized read of the highest-engagement posts about FreshBooks on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.

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