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Magic (Fortmatic)

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Leading non-custodial wallet-as-a-service (WaaS) provider and web3 onboarding solution to expand its enterprise-ready product suite to support growing customer base

San Francisco, United StatesFounded 2020Cybersecurity
Valuation $250–500M Last recorded · 2023
Revenue $1–10M Latest reported FY
Headcount 100–500 Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Magic (Fortmatic) and the history behind them.

About Magic (Fortmatic)

Magic.link is a startup that specializes in providing secure, passwordless authentication solutions for web and mobile applications. The company operates in the cybersecurity and digital identity market, focusing on enhancing user experience and security by eliminating the need for traditional passwords. Magic.link serves a diverse range of clients, including developers, businesses, and enterprises that require secure and seamless user authentication for their applications.

The core of Magic.link's business model revolves around offering a "wallet as a service" platform. This platform allows users to sign in to various applications using secure, passwordless methods such as magic links sent via email or SMS. By doing so, Magic.link helps its clients reduce the risk of security breaches associated with password-based systems and improve user retention by simplifying the login process.

Magic.link generates revenue through a subscription-based model. Clients pay for access to the platform's authentication services, which include features like continuous risk and compliance monitoring, real-time service status updates, and integration with various data processing and tracking tools. The company ensures high availability and reliability of its services, boasting impressive uptime metrics across its API, dashboard, and other critical components.

In summary, Magic.link is a forward-thinking startup that addresses the growing need for secure, passwordless authentication solutions in the digital age. By offering a robust and reliable platform, the company helps its clients enhance security, streamline user experiences, and maintain compliance with industry standards.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2020
Headquarters
San Francisco, United States
Employees
220
Open positions
None listed
Dealroom signal
92.2/100
Industry
Security, Enterprise Software
Sub-industry
Identity & Access
Sector
Cybersecurity, Web 3.0 Wallet, Crypto and Web3, Hard Tech
Technology
Blockchain
Business model
SaaS
Client focus
b2b, b2c

Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
EARLY VCOther financing May 2023 $52M $208M Synchrony Financial · Kasikorn X · Northzone · Cherubic ↗
SERIES AOther financing May 2021 $27M $108M Varsha Rao · Casey Neistat · Kayvon Beykpour · Digital Currency Group ↗
Showing the latest 2 of 3 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021 —
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Growth signals

Magic (Fortmatic) website traffic

Latest recorded traffic for Magic (Fortmatic) is 340K monthly website visits, down 20.9% over the last three months. Magic (Fortmatic)'s team grew 13.4% over the past year.

Latest monthly visits340K 3-month web change-20.9% 1-year team growth+13.4%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

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Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

29 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed12 investors entered at this stage

Series A17 investors entered at this stage

Team profiled 18 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
3 countries with
team presence
🇺🇸 United States83.9%
🇨🇦 Canada9.7%
🇨🇴 Colombia3.2%
3 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Magic (Fortmatic) on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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