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COMPANY PROFILE

Flurry

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Analytics solutions for improving mobile performance

San Francisco, United StatesFounded 2005Marketing
Valuation $0–100M Latest valuation · 2013
Headcount <100 Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Flurry and the history behind them.

About Flurry

Flurry is a leading analytics platform that provides comprehensive insights into mobile app performance. Established in 2008, Flurry has been instrumental in the app economy by offering the first iOS and Android app analytics solution. The platform serves a wide range of clients, from small startups to large enterprises, helping them build millions of apps for billions of consumers. Flurry operates in the mobile app analytics market, providing tools to track user engagement, retention, and demographic information without collecting personally identifiable information (PII). The business model is primarily based on offering a free, stable, and reliable service, which attracts a large user base. Flurry makes money through premium features and services that offer deeper insights and advanced analytics capabilities. The platform's key features include real-time data, conversion funnel tracking, and custom event tracking, all of which help app developers optimize their products and boost user acquisition and retention.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2005
Headquarters
San Francisco, United States
Employees
12
Open positions
None listed
Dealroom signal
60.9/100
Industry
Marketing, Enterprise Software
Sub-industry
Marketing Analytics
Sector
Marketing, Analytics, Retail, Publishing, Hard Tech
Technology
Hardware
Business model
SaaS
Client focus
b2b
Investment activity
2 companies, latest Jul 2012
Capital deployed
Preferred round
ACQUISITION

Latest news

Press, funding announcements and product moves mentioning Flurry.

See all news

Funding history

8 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SECONDARYOther financing Oct 2018 $0 Undisclosed
ACQUISITIONOther financing Jun 2014 $200M Undisclosed
Showing the latest 2 of 8 recorded eventsBook a demo for the full funding history →

Growth signals

Flurry website traffic

Latest recorded traffic for Flurry is 11K monthly website visits, up 10% over the last three months. Flurry's team grew 0% over the past year.

Latest monthly visits11K 3-month web change+10% 1-year team growth0%
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Similar companies

Closest operating peers by Dealroom taxonomy

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Investors

4 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A2 investors entered at this stage

Series B and later2 investors entered at this stage

Team profiled 61 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇺🇸 United States100%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Flurry on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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