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FloorFound

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Strategically positioned to provide the big/bulky eCommerce retailers efficiency in velocity and cost recovery, while maintaining brand's integrity

Austin, United StatesFounded 2020eCommerce & Marketplaces
Valuation $50–100M Last recorded · 2022
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for FloorFound and the history behind them.

About FloorFound

FloorFound is a startup that leverages artificial intelligence (AI) and local resale networks to help retailers recover revenue from oversized returns, trade-ins, and buy-backs. The company operates in the recommerce market, which focuses on reselling returned or previously owned items. This market is growing as more businesses and consumers seek sustainable and circular economy solutions.

FloorFound's primary clients are retailers and resellers who deal with large items, such as furniture, that are often costly and complicated to handle when returned. These oversized returns can be a significant financial burden for retailers, but FloorFound offers a solution to turn these liabilities into revenue.

The company's business model revolves around its proprietary platform, RecoverAI. This platform uses AI to predict the potential revenue recovery from returned items and optimizes the resale process. Here's how it works:

1. A retailer places a return request on the RecoverAI platform. 2. RecoverAI predicts the revenue that can be recovered from the returned item. 3. The platform schedules a same-day pickup for the item. 4. The item is routed to the most suitable reseller. 5. Once sold, the retailer receives a payout.

FloorFound makes money by taking a percentage of the revenue recovered from each sale. This model not only helps retailers recover up to 25% of the value of their returns but also minimizes waste by ensuring that items are resold rather than discarded.

In summary, FloorFound is a recommerce platform that uses AI to help retailers and resellers recover revenue from oversized returns, contributing to a more sustainable retail ecosystem.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2020
Headquarters
Austin, United States
Employees
10
Open positions
None listed
Dealroom signal
72.1/100
Industry
Marketing
Sub-industry
Ecommerce Solutions
Sector
eCommerce & Marketplaces, Sustainable Development Goals, Climate Tech, Circular Economy
Business model
Marketplace & ecommerce
Client focus
b2b

Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES AOther financing May 2022 $11M $42M Data Point Capital · LiveOak Venture Partners · Next Coast Ventures · Flybridge Capital Partners ↗
SEEDOther financing Feb 2021 $4M $16M Brett A. Hurt · 8VC · LiveOak Venture Partners · Flybridge Capital Partners —
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Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022 —
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Growth signals

FloorFound website traffic

Latest recorded traffic for FloorFound is 4.1K monthly website visits, up 24.2% over the last three months. FloorFound's team grew 11.1% over the past year.

Latest monthly visits4.1K 3-month web change+24.2% 1-year team growth+11.1%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

7 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed6 investors entered at this stage

Series A1 investor entered at this stage

  • Data Point Capital
Team profiled 9 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇺🇸 United States85.7%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about FloorFound on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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