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Finaro

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Global cross-border payment provider and fully licensed bank empowering international commerce through brilliantly simple payment solutions

Herzliya, IsraelFounded 2007Fintech
Valuation $500M–1B Last recorded · 2022
Revenue $100–500M Latest reported FY
Headcount 100–500 Current team size
Total funding $10–50M Disclosed equity funding
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About Finaro

Originally established as Credorax in 2007 by Benny Nachman, the company rebranded to Finaro in late 2021 to reflect its evolution in the payments industry. Igal Rotem, who previously founded and sold Power Design to Microsoft, has been the CEO since 2016. In March 2022, Finaro entered into an agreement to be acquired by Shift4, a US-based payment and commerce technology company, for approximately $575 million, a deal that was finalized in October 2023. As of November 2023, Finaro officially operates under the Shift4 brand name.

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Finaro functions as a cross-border payment provider and a fully licensed bank, catering to merchants engaged in international e-commerce. The company addresses the challenge of high transaction cancellation rates in online shopping, particularly for customers in distant countries, by acting as a clearing-focused bank that can approve international transactions more readily than traditional large banks. Its client base spans various industries, including retail, digital services, travel, and mobility, serving over 5,000 merchants globally. The business model centers on providing comprehensive payment processing services, including managing foreign currency exchange, cross-border risks, and offering access to digital wallets and various alternative payment methods.

The core of Finaro's offering is its proprietary gateway technology, Source™, an all-in-one platform for payment processing and acquiring. This technology is designed to streamline the entire payment lifecycle, from a digitized onboarding process to efficient transaction clearing and settlement. Key features include a smart 3-D Secure solution developed with Netcetera that uses artificial intelligence to mitigate fraud while ensuring compliance with regulations like PSD2 and Strong Customer Authentication (SCA). Finaro's system supports over a hundred card types and local payment methods, providing merchants with optimized approval rates, advanced anti-fraud protection, and business intelligence tools. The acquisition by Shift4 is set to expand these services, integrating Finaro's global infrastructure to support Shift4's international growth and unified commerce experience across both card-present and card-not-present verticals.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2007
Headquarters
Herzliya, Israel
Employees
337
Open positions
None listed
Dealroom signal
59.9/100
Industry
Fintech
Sub-industry
Payments
Sector
Fintech, Verification, Risk Management, Analytics, SaaS, Social, Social Media, Data Analytics, Banking, Smart Tech, Omnichannel
Business model
SaaS
Client focus
b2c

Funding history

7 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITION✓Exit Mar 2022 $575M $575M Shift4 | Lighthouse Network ↗
DEBT✓Debt Jun 2018 $15M — ATW Partners —
Showing the latest 2 of 7 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021
2020 —
Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

Finaro website traffic

Latest recorded traffic for Finaro is 70 monthly website visits, down 93.6% over the last three months. Finaro's team grew 0% over the past year.

Latest monthly visits70 3-month web change-93.6% 1-year team growth0%
Summary metrics are public; monthly history is available with a demoCompare with peers →

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Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

8 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A2 investors entered at this stage

Series B and later4 investors entered at this stage

  • Mobile Internet Capital
  • FTV Capital
  • Columbus Nova Technology Partners
  • ATW Partners

Other known investors2 additional known investors

  • Shift4 | Lighthouse Network
  • Gal Dymant
Team profiled 44 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 6 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
16 countries with
team presence
🇮🇱 Israel54%
🇲🇹 Malta25.8%
🇺🇦 Ukraine4.3%
🇳🇱 Netherlands3.1%
🇺🇸 United States3.1%
Top 5 of 16 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Finaro on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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