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Ethos
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About Ethos
Based in London, Ethos Artificial Intelligence Limited is a venture-backed company operating an AI-driven platform designed to reinvent access to human expertise. The firm was established in 2023 by James Lo and Dr. Daniel J. Mankowitz, who bring complementary experience to the venture. Lo, the CEO, previously handled strategy consulting at McKinsey and growth transformations at SoftBank, while CTO Mankowitz is a former Staff Scientist at Google DeepMind with a PhD in Reinforcement Learning. They founded Ethos to address the challenge companies face in finding credible and relevant expertise, which is often scattered across unstructured data and within individuals' knowledge.
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Ethos functions as an AI copilot that analyzes complex data, sources human experts, and generates insights. The platform's core service is reinventing expert networks by using AI to match clients with uniquely relevant experts in minutes. It scours millions of profiles, evaluating a wide range of expertise signals from academic papers to code repositories. Clients, which include over 25 private equity firms, management consultancies, and hedge funds, can conduct anonymous consultations on the platform and receive transcripts of these interactions. For experts, the platform offers a way to find paid opportunities that match their full range of knowledge, not just their formal resume, and they can earn royalties if their knowledge is cited. The business model appears to be subscription-based, providing access to AI insights and expert connections.
The company's initial agent focuses on investment research, market analysis, and facilitating expert consultations. However, Ethos plans to expand its autonomous agent offerings into market research, competitive analysis, recruitment, business development, and enterprise intelligence. In March 2025, the company announced a Series A funding round of $3.25 million, led by General Catalyst with participation from 8VC, Conviction, and prominent angel investors from the AI and business communities. This capital injection supports the company's mission to leverage AI to better match people with opportunities, starting with expert consultations and aiming to eventually serve markets like startup advising and conference speakers.
At a glance
- Status
- Operational
- Founded
- 2023
- Headquarters
- London, United Kingdom
- Open positions
- 3,074
- Dealroom signal
- 55.0/100
- Industry
- Fintech, Enterprise Software
- Sector
- Fintech, Core AI, Investment Research, Generative AI, genAI Applications, uk is8 digital and technologies, uk is8 financial services
- Technology
- Artificial Intelligence
- Business model
- SaaS
- Client focus
- b2b
Latest news
Press, funding announcements and product moves mentioning Ethos.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES A✓Equity / VC | May 2026 | $23M | $91M | General Catalyst · XTX Ventures · Common Magic · Evantic Capital | ↗ |
| SEED✓Equity / VC | Mar 2025 | $3.3M | $13M | Conviction · General Catalyst · Interface Capital · 8VC | ↗ |
Growth signals
Latest recorded traffic for Ethos is 530K monthly website visits, up 231.3% over the last three months.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed5 investors entered at this stage
General Catalyst
Conviction
Interface Capital
8VC
Common Magic
Series A3 investors entered at this stage
Andreessen Horowitz
XTX Ventures
Evantic Capital
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
An AI-synthesised read of the highest-engagement posts about Ethos on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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