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Dray Alliance
Container drayage trucking service powered by technology to drive reliability, transparency, and connectivity with all stakeholders
About Dray Alliance
Dray Alliance operates as a technology-focused logistics company, providing a digital marketplace for container drayage services, which is the short-haul transport of shipping containers, primarily between ports and nearby warehouses. The firm was founded in 2016 by Steve Wen, Hank Cui, and Jason Yu. Wen's background is deeply rooted in the industry; he grew up working for his immigrant parents' warehousing business after they moved from China to Los Angeles. Before launching Dray Alliance, Wen started a traditional drayage trucking company to intimately understand the frustrations and inefficiencies of the manual, paper-based processes that dominated the sector.
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The company's business model centers on a platform that connects shippers and importers with a network of vetted, independent truck drivers and small motor carriers through a mobile application. This asset-light approach, where Dray Alliance owns no trucks, allows it to function with the flexibility of a broker while maintaining the accountability of an asset-based carrier by using its own SCAC code. Revenue is generated by facilitating these drayage transactions, aiming to reduce costs for shippers by cutting out intermediaries and minimizing expensive demurrage and detention fees through optimized routing and scheduling. The platform serves a range of clients, from large enterprise brands like Mattel to freight forwarders and import-export shippers.
Dray Alliance's core product is a dual-sided software platform. For shippers, it offers a web portal for complete container management, providing real-time GPS tracking, automated status updates, document management, and data analytics. This is achieved through direct API integrations with port terminals. For motor carriers, a mobile app allows them to find and book loads, manage their fleet's utilization, and receive quick payments, often on the next business day. A key feature is its proprietary technology for appointment automation and "dual transactions"— a highly efficient process where a driver drops off an empty container and picks up a full one at the same terminal. The company reports achieving a dual-transaction rate of over 70%, a significant improvement on the industry average. Following a history of venture capital funding totaling approximately $55.1 million, Dray Alliance was acquired by World Group, the parent company of ContainerPort Group, in March 2025, a move designed to merge its technology with CPG's large-scale operational network.
At a glance
- Status
- Acquired
- Founded
- 2018
- Headquarters
- Los Angeles, United States
- Employees
- 25
- Open positions
- None listed
- Dealroom signal
- 67.9/100
- Industry
- Transportation
- Sub-industry
- Logistics & Delivery
- Sector
- Transportation, Supply Chain Management, Shipping, Delivery, SaaS, Sharing Economy, Platform, Ride-Sharing, Micromobility
- Business model
- SaaS
- Client focus
- b2b
Latest news
Press, funding announcements and product moves mentioning Dray Alliance.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITION✓Exit | Mar 2025 | $0 | — | World Shipping | ↗ |
| SERIES BEquity / VC | Mar 2024 | $0 | — | FJ Labs | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Dray Alliance is 1.8K monthly website visits, up 12.5% over the last three months. Dray Alliance's team grew 0% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed4 investors entered at this stage
Wonder Ventures
Act One Ventures
Vy Capital
Craft Ventures
Series A5 investors entered at this stage
Matrix Partners
Karman Ventures
Harpoon
Quiet Capital
FJ Labs
Series B and later1 investor entered at this stage
Other known investors13 additional known investors
World ShippingBurst Capital
Edward Lando
Enrico Pandian
Gold House Ventures
Headline
Industrious Ventures
Invus Opportunities
Jiake Liu
Nadav Ben-Chanoch- OVOne Degree Ventures
Plug and Play
Reimagined Ventures
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Dray Alliance on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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