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Power Law company profile

Directly

AI · San Francisco, United States · Founded 2011

Directly, Inc. operates in the AI and customer service automation market, providing a platform that leverages machine learning to deliver peer-reviewed and A/B tested answers to repetitive customer questions. The company serves a diverse range of clients, including large enterprises and customer service departments, aiming to improve efficiency and customer satisfaction. Directly's business model focuses on subscription-based services and transaction fees, generating revenue by offering scalable solutions that can dynamically adjust to varying volumes of customer inquiries. The platform also includes a rigorous vetting process for onboarding new experts and maintains high-quality standards through automated quality controls. Additionally, Directly offers international support in 100 languages, utilizing both fluent experts and AI-powered machine translation to ensure comprehensive global coverage. The company recently transitioned its OnDemand business to CSS Corp, continuing to support it during a transitional period. Keywords: AI, machine learning, customer service, automation, peer-reviewed answers, global support, quality assurance, scalable solutions, subscription-based, transaction fees.

Valuation
$0–100M
Latest valuation · 2020
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Headcount
100–500
Current team size
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Total funding Pre-IPO
$50–100M
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Investors

24 investors on Directly's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 15 investors entered at this stage
Kevin Moore
Jeff Bonforte
Gary Clayton
UpHonest Capital
Gene Hoffman
Tuesday Capital
Dave Strong
Recruit Strategic Partners
True Ventures
Varsha Rao
Dan Rose
Ray Lane
David Beyer
Wei Guo
Jim Fowler
Series A 3 investors entered at this stage
Costanoa Ventures
Northgate Capital
M12
Series B+ 6 investors entered at this stage
Standard Treasury
Silicon Valley Bank
Samsung Electronics
Industry Ventures
Triangle Peak Partners
Toba Capital

Global footprint

Where Directly has talent and traffic

Workforce by country
21 countries with
team presence
🇺🇸 United States22.6%
🇵🇭 Philippines17.5%
🇮🇳 India13.1%
🇧🇷 Brazil11.7%
🇨🇦 Canada5.8%
Top 5 of 21 shown

Talent graph

The shape of Directly's talent

Dealroom maps Directly's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

37 team members profilednamed & role-tagged by Dealroom
382 employeestotal headcount
1 executives & foundersidentified by name
DimensionScore
AI Talent Score hidden — book a demo
Engineering Score hidden — book a demo
Product Score hidden — book a demo
Go-to-market Score hidden — book a demo
Leadership Score hidden — book a demo
Research Score hidden — book a demo
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Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Market sentiment

What the market is saying about Directly

An AI-synthesized read of the highest-engagement posts about Directly on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Directly on the full Dealroom platform

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