D
DANA
Delivering inclusive financial services (payment) to whole Indonesia
About DANA
DANA is an Indonesian digital wallet that provides payment solutions for both online and offline transactions. The platform is designed to be an open-payment system, allowing for integration with various merchants and financial institutions. Users can top up their DANA balance through bank transfers, credit/debit cards, and at convenience stores. The wallet can be used for a wide range of services, including bill payments (electricity, water, internet), mobile phone credit purchases, and payments at e-commerce platforms. Additionally, DANA supports QR code payments, enabling users to make cashless transactions at physical stores, from small local businesses to large retail chains. The business model is based on partnerships with merchants and financial service providers, earning revenue from transaction fees and commissions. DANA's primary market is the Indonesian population, which has a high mobile phone penetration rate but a relatively low banking penetration, making digital wallets a key financial inclusion tool. The company is backed by Ant Financial and Emtek Group, which provides a strong financial and strategic foundation.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2017
- Headquarters
- Jakarta, Indonesia
- Employees
- 2,344
- Open positions
- 16
- Dealroom signal
- 92.6/100
- Industry
- Fintech
- Sub-industry
- Payments, Financial Management Solutions
- Sector
- Fintech, Became $1B as Subsidiary, Digital Wallet, financial inclusion
- Business model
- SaaS
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SECONDARYOther financing | Aug 2022 | $305M | $1.1B | Lazada | ↗ |
| GROWTH EQUITY VCOther financing | Mar 2022 | $250M | — | Sinar Mas Group | ↗ |
Growth signals
Latest recorded traffic for DANA is 10M monthly website visits, up 49.3% over the last three months. DANA's team grew 9.3% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series B and later2 investors entered at this stage
- SGSinar Mas Group
Lazada
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about DANA on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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