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Cogni

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First lifestyle banking service that combines banking, commerce, and lifestyle on a single platform

New York City, United StatesFounded 2018Fintech
Valuation $100–250M Last recorded · 2022
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Cogni and the history behind them.

About Cogni

Cogni is a digital banking platform designed to enhance the financial management experience for its users. The company provides a variety of innovative financial services, including single-use cards that protect against unwanted charges from hacked cards or forgotten subscriptions. Users can also quickly replace or freeze their cards if they are lost, stolen, or fraudulently used, and dispute unrecognized transactions directly within the app. Cogni's platform supports seamless check deposits by allowing users to deposit checks through a photo taken with the app, eliminating the need for deposit slips or bank lines. Additionally, the service is compatible with third-party payment services like Apple Pay, Google Pay, Samsung Pay, Venmo, PayPal, and Square, making it versatile for various payment needs. Cogni partners with top brands to create curated experiences and offers, catering to the rising generation's lifestyle and financial needs. The business operates in the digital banking market, primarily serving tech-savvy individuals looking for a modern, efficient way to manage their finances. Cogni generates revenue through partnerships with brands and potentially through fees associated with certain transactions or premium services.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2018
Headquarters
New York City, United States
Employees
29
Open positions
None listed
Dealroom signal
64.1/100
Industry
Fintech
Sub-industry
Banking, Financial Management Solutions
Sector
Fintech, Freelancers, Challenger Bank
Technology
Blockchain, Mobile app
Business model
Marketplace & ecommerce
Client focus
b2c

Funding history

4 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES A✓Equity / VC Apr 2022 $23M $92M Solana Ventures · Alsara Investment Group · CaplinFO · Thirty Five Ventures ↗
SEED✓Equity / VC Oct 2019 $5.4M $22M Hard Yaka · Guggenheim Partners · Barclays · CXO fund —
Showing the latest 2 of 4 recorded eventsBook a demo for the full funding history →

Growth signals

Cogni website traffic

Latest recorded traffic for Cogni is 140 monthly website visits, down 65% over the last three months. Cogni's team declined 12.1% over the past year.

Latest monthly visits140 3-month web change-65% 1-year team growth-12.1%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

23 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed4 investors entered at this stage

  • Hard Yaka
  • Guggenheim Partners
  • Barclays
  • CXO fund

Series A9 investors entered at this stage

  • Solana Ventures
  • Alsara Investment Group
  • CaplinFO
  • Thirty Five Ventures
  • FTX
  • Hanwha Asset Management
  • Rok Capital
  • Ship Capital
  • Bluewatch Ventures

Other known investors10 additional known investors

Team profiled 16 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
4 countries with
team presence
🇺🇸 United States50%
🇦🇲 Armenia16.7%
🇮🇳 India16.7%
🇿🇦 South Africa16.7%
4 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Cogni on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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