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Clique

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We are a team of engineers, entrepreneurs, and artists who are passionate about technology and its ability to change people’s lives

West Hollywood, United StatesFounded 2006Wellness Beauty
Valuation $0–100M Latest valuation · 2017
Headcount 100–500 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Clique and the history behind them.

About Clique

Clique Brands is a media and consumer brands company with a portfolio of digital properties and fashion lines. The company's business model is centered around creating data-driven, shoppable content for the fashion, beauty, and lifestyle markets. It leverages its media properties, such as the popular fashion website Who What Wear, to reach a large audience of millennial and Gen Z consumers.

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Clique Brands generates revenue through multiple streams, including advertising and sponsorships on its digital platforms, e-commerce sales of its own and third-party products, and licensing partnerships. The company's target audience consists of fashion-conscious consumers who are active on social media and open to discovering new brands and products. By integrating content and commerce, Clique Brands has created a powerful marketing and sales channel that has attracted numerous brand partners and a loyal following of consumers. The company operates in the competitive digital media and fashion industries, where it differentiates itself through its strong brand identity and its ability to create engaging content that drives sales.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2006
Headquarters
West Hollywood, United States
Employees
136
Open positions
None listed
Dealroom signal
67.6/100
Industry
Wellness Beauty
Sector
Wellness Beauty, Advertising, Lifestyle, Beauty, Branding
Client focus
b2b

Latest news

Press, funding announcements and product moves mentioning Clique.

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Funding history

5 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES CEquity / VC Jun 2017 $15M $60M Greycroft Partners
SECONDARYOther financing Jul 2016 $0 ESO Fund
Showing the latest 2 of 5 recorded eventsBook a demo for the full funding history →

Growth signals

Clique website traffic

Latest recorded traffic for Clique is 2.4K monthly website visits, down 14.3% over the last three months. Clique's team grew 5.4% over the past year.

Latest monthly visits2.4K 3-month web change-14.3% 1-year team growth+5.4%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investors

8 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed2 investors entered at this stage

Series A1 investor entered at this stage

Series B and later1 investor entered at this stage

  • ESO Fund

Other known investors4 additional known investors

  • b2venture
  • BAM Ventures
  • Bertelsmann Investments
  • Yaletown Partners
Team profiled 23 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
8 countries with
team presence
🇺🇸 United States64.1%
🇬🇧 United Kingdom25%
🇫🇷 France3.1%
🇩🇪 Germany1.6%
🇳🇱 Netherlands1.6%
Top 5 of 8 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Clique on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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