COMPANY PROFILE

Charles

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Empowering brands to leverage end-to-end relationships with their consumers using the power of conversational commerce

Berlin, GermanyFounded 2019AI

Valuation $100–250M Last recorded · 2022

Headcount <100 Current team size

Total funding $10–50M Disclosed equity funding

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About Charles

Hello Charles is a dynamic startup operating in the digital marketing sector, specifically focusing on WhatsApp marketing. The company provides a platform that enables medium to large brands to supercharge their WhatsApp marketing efforts. It offers a range of tools and features that help businesses to increase their WhatsApp subscribers, create interactive campaigns, and maximize revenue per conversation through smart segmentation.

Hello Charles operates in the European market, serving clients who are looking to leverage the popularity and reach of WhatsApp to connect with their customers more effectively. The company's platform integrates seamlessly with clients' existing tech stacks, making it a versatile solution for businesses of various sizes and industries.

The business model of Hello Charles revolves around providing a subscription-based platform for businesses. They generate revenue by charging clients for access to their marketing tools and features. The company also offers personalized marketing and communication center services, which can be tailored to the specific needs of each client.

Recently, Hello Charles secured a funding round led by Salesforce Ventures, indicating strong investor confidence in its business model and growth potential. The company has a team of over 80 passionate individuals dedicated to helping brands connect with more people and be part of the future of shopping.

In summary, Hello Charles is a promising startup that offers a unique solution for businesses looking to capitalize on the power of WhatsApp marketing. Its focus on profitability, efficiency, and GDPR compliance sets it apart in the market, making it a compelling choice for brands seeking to enhance their digital marketing strategies.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2019
Headquarters: Berlin, Germany
Employees: 77
Open positions: 3
Dealroom signal: 61.7/100
Sub-industry: Ecommerce Solutions, CRM & Sales
Sector: AI, Customer Service, Conversational AI, Core AI, Chatbot, Personalised Interactions, Generative AI, genAI Applications
Technology: Artificial Intelligence, Natural Language Processing, Mobile app
Business model: SaaS
Client focus: b2b
Investment activity: 1 company, latest Jan 2024
Capital deployed: —
Preferred round: ACQUISITION
Links: Website LinkedIn X

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Funding history

4 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
SERIES A✓Equity / VC	Jul 2022	$22M	$88M	HV Capital · Salesforce · Accel · Salesforce Ventures	↗
SEED✓Equity / VC	Apr 2021	$7M	$28M	Accel · HV Capital	—

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Financials

Revenue, earnings and profit over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

Year	Profit	Margin
2026		—
2025		—
2024		—
2023		—
2022		—
2021		—

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Growth signals

Charles website traffic

Latest recorded traffic for Charles is 53K monthly website visits, down 17.2% over the last three months. Charles's team declined 13.5% over the past year.

Latest monthly visits53K 3-month web change-17.2% 1-year team growth-13.5%

Monthly website visitsDec 2020–Jul 2026

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