Product Reports Resources Pricing Login Book a demo
COMPANY PROFILE

By Miles

Explore full profile

Car insurance you pay by the mile

London, United KingdomFounded 2016Fintech
Valuation $50–100M Last recorded · 2020
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for By Miles and the history behind them.

About By Miles

By Miles operates as a managing general agent in the UK's insurtech sector, focusing on a pay-by-mile car insurance model tailored for low-mileage drivers. The company was established in 2016 by James Blackham and Callum Rimmer. Blackham, who serves as CEO, previously spent 12 years at Goldman Sachs specializing in insurance and developing a new web platform, where he met Rimmer. This background in both insurance and technology informed the creation of a fairer, data-driven insurance product.

Read full description

The firm's business model is straightforward: customers pay a fixed annual fee to cover the car while it's parked, and then a variable per-mile rate for the distance actually driven. This structure is designed to offer a more cost-effective solution for those who drive less than 7,000 miles per year. To facilitate this, customers are sent a small telematics device, the Miles Tracker, which plugs into their car and syncs with a mobile app to provide real-time journey data and cost tracking. For certain 'connected car' models like Teslas, the company can pull mileage data directly from the car's mileometer, eliminating the need for any hardware.

By Miles functions as a Managing General Agent (MGA), meaning it designs and sells the insurance policies while the underwriting risk is carried by an established insurer. Prior to its acquisition, Direct Line Group was already the underwriter for By Miles' new business. The company has demonstrated significant traction, having sold over 100,000 policies and writing £26 million in gross written premium by early 2023. The business secured a total of $27 million in funding across four rounds, including a $18.6 million Series B round in May 2020 led by CommerzVentures. In April 2023, By Miles was acquired by Direct Line Group for an undisclosed sum, a move intended to combine Direct Line's underwriting expertise with By Miles' connected car platform.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2016
Headquarters
London, United Kingdom
Employees
43
Open positions
None listed
Dealroom signal
61.6/100
Industry
Fintech, Transportation
Sub-industry
Insurance
Sector
Fintech, Car Insurance, PandC Insurance, MGA, uk is8 financial services
Technology
Big Data, Mobile app, IoT InternetOfThings
Client focus
b2c
Investment activity
1 company
Capital deployed
—
Preferred round
Unknown

Funding history

6 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITION✓Exit Apr 2023 $0 — Direct Line Group ↗
SERIES B✓Equity / VC May 2020 $20M $79M CommerzVentures ↗
Showing the latest 2 of 6 recorded eventsBook a demo for the full funding history →

Financials

Revenue, earnings and profit over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

By Miles website traffic

Latest recorded traffic for By Miles is 15K monthly website visits, up 0% over the last three months. By Miles's team declined 41.1% over the past year.

Latest monthly visits15K 3-month web change0% 1-year team growth-41.1%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

12 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed3 investors entered at this stage

Series A2 investors entered at this stage

Other known investors7 additional known investors

  • Direct Line Group
  • Pitch@Palace
  • Dominic Perks
  • Fintech Fast Forward
  • Katie Marrache
  • Paul Chiappe
  • Salica Investments
Team profiled 17 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇬🇧 United Kingdom100%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about By Miles on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See By Miles’s full profile on Dealroom

Request a free trial to see the complete deal history, financials, people graph and growth signals.

Takes under a minute. Already use Dealroom? Log in.