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COMPANY PROFILE

BHG Group

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An online retailer of DIY products and building materials

Malmö kommun, SwedenFounded 2006eCommerce & Marketplaces
Valuation $609M Market cap · Aug/2026
Revenue $1.37B Latest reported FY
EBITDA $99M Latest reported FY

At a glance

Status
Listed
Founded
2006
Headquarters
Malmö kommun, Sweden
Sector
eCommerce & Marketplaces
Power Law
Unicorn$1–10B valuation tierThoroughbred$100M+ revenue
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇸🇪 Sweden · Malmö kommun HQ
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Web traffic by country
11K monthly visits
across markets
🇸🇪 Sweden21.8%
🇺🇸 United States13.6%
🇮🇳 India10.9%
🇩🇪 Germany3.6%
🇪🇸 Spain3.6%
Top 5 markets shown

Patents

Estimated portfolio value
$52k

1 active patent families included in this estimate.

A patent family groups patent filings for the same invention. Source: Dealroom · PatSnap.

Explore the patent portfolioPatent records, technology areas and peer comparisonsBook a demo

Investments and acquisitions

Disclosed deals where BHG Group was the backer or acquirer, 2017–2024. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.

Portfolio analysis

10 deals across BHG Group's capital deployment.

Where the deals concentrate by sector, stage, and decade.

By sectorCount
    By stageCount
      By periodCount

        Where BHG Group deploys vs peers

        Each axis is a Dealroom topic tag — picked from the cluster's most-tagged themes. Values are normalized per axis: the peer with the highest tag-coverage on that axis sits at the edge, others scale relative to them. Toggle between M&A, venture, or both.

        Compare against

        BHG Group's portfolio, mapped.

        Stage
        Period
        10 of 10 deals

        Market sentiment

        Posts on X, past 7 days

        An AI-synthesised read of the highest-engagement posts about BHG Group on X, ranked by likes and reposts, corporate channels excluded.

        Reading the room on X — pulling top posts and synthesizing themes…

        Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

        See BHG Group on the full Dealroom platform

        Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.