A
Auum
Home Living · Paris, France · Founded 2019
Developing a cleaning solution to facilitate the reuse of cups in companies MoreLess
Auum is a forward-thinking startup that addresses a significant environmental issue: the excessive use of disposable cups. Operating primarily in France, Auum has developed an innovative cleaning device designed for businesses. This device can clean, disinfect, and dry a glass in just 10 seconds using only 2 cL of water and no chemicals. This solution is not only efficient but also eco-friendly, aiming to replace millions of plastic cups that contribute to environmental pollution.
Auum's primary clients are companies looking for sustainable alternatives to disposable cups. These businesses are typically environmentally conscious and seek to reduce their ecological footprint. The market Auum operates in is the eco-friendly and sustainable solutions sector, which is growing rapidly as more companies prioritize sustainability.
Auum's business model is centered around selling or leasing their cleaning devices to businesses. They generate revenue through the sale of these devices and potentially through maintenance and service contracts. By providing a cost-effective and environmentally friendly solution, Auum helps companies save money in the long run while also promoting a greener planet.
In summary, Auum is revolutionizing the way businesses handle cleaning and disinfection of glassware, offering a quick, efficient, and eco-friendly alternative to disposable cups. Their innovative approach not only helps companies reduce waste but also supports global sustainability efforts.
Keywords: eco-friendly, cleaning device, disinfection, sustainable, businesses, disposable cups, environmental solution, France, innovation, water-efficient.
Company overview
Auum company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2019
- Headquarters
- Paris, France
- Employees
- 71
- Open positions
- 1
- Dealroom signal
- 74.9
Valuation & funding
Auum funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES B✓Equity / VC | Apr 2025 | $17M | $66M | Founders Future · Blast. Club · Groupe SEB · Starquest Capital | ↗ |
| EARLY VC✓Equity / VC | Dec 2023 | $0 | — | SEB Alliance | ↗ |
| EARLY VC✓Equity / VC | Jun 2022 | $7.7M | $31M | Starquest Capital · MAIF Impact · Founders Future | ↗ |
Financials
Workforce over time
Available workforce history. Financial fields without reported data are omitted.
| Year | Employees |
|---|---|
| 2026 | 68 |
| 2025 | 80 |
| 2024 | 53 |
| 2023 | 60 |
| 2022 | 60 |
Growth signals
Auum website traffic
Latest recorded traffic for Auum is 20 monthly website visits, down 98.5% over the last three months. Auum's team declined 11.3% over the past year.
Comparisons
Auum compared with similar companies
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Talent graph
Auum's talent
Source: Dealroom Talent Intelligence.
Investors
12 investors on Auum's cap table
Sourced from Dealroom's funding and investor records.











Global footprint
Where Auum has talent and traffic
team presence
In the news
Latest news about Auum
Recent press, funding announcements, and product moves mentioning Auum — open to read from the original sources.
Market sentiment
What the market is saying about Auum
An AI-synthesized read of the highest-engagement posts about Auum on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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