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Authentic Insurance
Community-based insurance platform
About Authentic Insurance
Authentic Insurance operates as a technology-driven insurance agent that enables SaaS platforms, associations, and other community-focused groups to establish their own captive insurance programs.
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The company provides an "insurance-in-a-box" platform that facilitates the rapid configuration and launch of complete insurance programs, which can be tailored to the specific needs of the community's members or customers. The platform is designed to support a wide range of insurance products and risk models, with a system that can adapt and tailor coverage in real-time to enhance competitive pricing and addressability.
Authentic Insurance's business model is centered on acting as an agent for insurance companies. It submits insurance applications on behalf of the communities it partners with and procures the necessary coverage. This model allows businesses and associations to offer added value to their user base by embedding insurance products directly into their existing offerings. The company has raised $11 million in funding to advance its goal of changing how businesses purchase insurance.
At a glance
- Status
- Operational
- Founded
- 2022
- Headquarters
- New York City, United States
- Employees
- 60
- Open positions
- 19
- Dealroom signal
- 90.4/100
- Industry
- Fintech
- Sub-industry
- Insurance
- Sector
- Fintech, Embedded Insurance, PandC Insurance, MGA, Commercial Insurance
- Business model
- SaaS
- Client focus
- b2b, b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES A✓Equity / VC | May 2024 | $11M | $44M | Upper90 · Commerce Ventures · Maschmeyer Group Ventures · Altai Ventures | ↗ |
| SEED✓Equity / VC | Sep 2023 | $5.5M | $22M | Maschmeyer Group Ventures · Slow Ventures · Commerce Ventures · Clocktower Technology Ventures | ↗ |
Growth signals
Latest recorded traffic for Authentic Insurance is 1.3K monthly website visits, down 64.9% over the last three months. Authentic Insurance's team grew 42.9% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed8 investors entered at this stage
Clocktower Technology Ventures
Maschmeyer Group Ventures
Core Innovation Capital
Altai Ventures
Slow Ventures
Commerce Ventures
Mischief
Upper90
Series A1 investor entered at this stage
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Authentic Insurance on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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