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Authentic Insurance
Fintech · New York City, United States · Founded 2022
Community-based insurance platform MoreLess
Authentic Insurance operates as a technology-driven insurance agent that enables SaaS platforms, associations, and other community-focused groups to establish their own captive insurance programs.
The company provides an "insurance-in-a-box" platform that facilitates the rapid configuration and launch of complete insurance programs, which can be tailored to the specific needs of the community's members or customers. The platform is designed to support a wide range of insurance products and risk models, with a system that can adapt and tailor coverage in real-time to enhance competitive pricing and addressability.
Authentic Insurance's business model is centered on acting as an agent for insurance companies. It submits insurance applications on behalf of the communities it partners with and procures the necessary coverage. This model allows businesses and associations to offer added value to their user base by embedding insurance products directly into their existing offerings. The company has raised $11 million in funding to advance its goal of changing how businesses purchase insurance.
Keywords: captive insurance, insurance platform, insurtech, SaaS, insurance agent, embedded insurance, affinity groups, risk management, insurance programs, tailored coverage
Company overview
Authentic Insurance company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2022
- Headquarters
- New York City, United States
- Employees
- 60
- Open positions
- 19
- Dealroom signal
- 90.4
Valuation & funding
Authentic Insurance funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES A✓Equity / VC | May 2024 | $11M | $44M | Upper90 · Commerce Ventures · Maschmeyer Group Ventures · Altai Ventures | ↗ |
| SEED✓Equity / VC | Sep 2023 | $5.5M | $22M | Maschmeyer Group Ventures · Slow Ventures · Commerce Ventures · Clocktower Technology Ventures | ↗ |
| SEEDEquity / VC | Aug 2022 | $4M | $16M | Clocktower Technology Ventures · Maschmeyer Group Ventures · Core Innovation Capital · Altai Ventures | — |
Financials
Workforce over time
Available workforce history. Financial fields without reported data are omitted.
| Year | Employees |
|---|---|
| 2026 | 68 |
| 2025 | 42 |
| 2024 | 24 |
| 2023 | 9 |
Growth signals
Authentic Insurance website traffic
Latest recorded traffic for Authentic Insurance is 1.3K monthly website visits, down 64.9% over the last three months. Authentic Insurance's team grew 42.9% over the past year.
Hiring
Open positions at Authentic Insurance
Current openings linked to this company in Dealroom.
Comparisons
Authentic Insurance compared with similar companies
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Talent graph
Authentic Insurance's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Authentic Insurance has talent and traffic
team presence
In the news
Latest news about Authentic Insurance
Recent press, funding announcements, and product moves mentioning Authentic Insurance — open to read from the original sources.
Market sentiment
What the market is saying about Authentic Insurance
An AI-synthesized read of the highest-engagement posts about Authentic Insurance on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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