Aunalytics

About Aunalytics

Aunalytics, founded in 2011, operates as a data management and analytics company, providing "Insights-as-a-Service" primarily for mid-sized businesses and enterprises. The company originated from a partnership between data center entrepreneurs in South Bend, Indiana, and data scientists from the University of Notre Dame. The founder, Nitesh Chawla, is a distinguished computer and data scientist and a professor at the University of Notre Dame, where he directs the Lucy Family Institute for Data & Society. His academic background in machine learning, data science, and network science is foundational to the company's data-driven approach.

The company's business model is centered on providing a comprehensive suite of managed services, including IT, security, and analytics, alongside private cloud services and a proprietary cloud-native data platform. This model is designed to address the technology and talent gap often faced by mid-market companies. Aunalytics generates revenue by offering these integrated solutions, which help clients optimize their IT operations, secure their data, and derive actionable business intelligence. The company targets several industries, including healthcare, finance, manufacturing, and retail, with clients such as Whirlpool, Scripps, and Horizon Bank.

Aunalytics' core offering is its data platform, built for universal data access, advanced analytics, and artificial intelligence. A key feature is its ability to unify disparate data silos into a single, accurate source of truth, referred to as a "golden record". The platform includes the Daybreak™ industry-intelligent data mart, which provides sector-specific data models with pre-built queries and AI to deliver critical insights. For the financial services sector, AI-powered "Smart Features" can identify the next best product for a customer, analyze transaction data for personalization, and flag when customers are making payments to competitors. For healthcare clients, Aunalytics focuses on revenue cycle management analytics, using AI to help reduce insurance underpayments and streamline billing. Beyond the platform, the company provides access to its data engineers and scientists, who work alongside client teams to implement and manage data solutions.