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Athletic Brewing

Food · Stratford, United States · Founded 2017

Athletic Brewing Co. is a pioneering startup in the non-alcoholic (NA) beer industry, operating in a niche market that caters to consumers looking to reduce or eliminate alcohol consumption without sacrificing the taste and experience of craft beer. The company's business model revolves around the production and sale of award-winning non-alcoholic craft beers, with less than 0.5% Alcohol by Volume (ABV). The company primarily serves consumers who are health-conscious or abstaining from alcohol, either temporarily or permanently. It offers a range of products to cater to different tastes, and has received over 15,000 five-star reviews and more than 25 gold medal awards, indicating high customer satisfaction and product quality. Athletic Brewing Co. operates an online subscription model, where customers can subscribe to receive regular deliveries of their favorite beers. Subscribers can save up to 15% on their orders and receive free shipping, making it a cost-effective option for regular consumers. The company also offers incentives for larger subscriptions, such as free gifts including drinking glasses, candles, and coaster sets. The company has a strong commitment to social responsibility, as demonstrated by its B-Corp Certification and the $2.5 million it has raised for local trails. It operates the world's largest non-alcoholic brewery, located in Milford, CT, and has been recognized as the Brewer of the Year in 2021 and 2020. In summary, Athletic Brewing Co. is a socially responsible company that has successfully tapped into the growing market for non-alcoholic beverages, offering a range of award-winning craft beers through a convenient subscription model. Keywords: Non-Alcoholic Beer, Craft Beer, Subscription Model, Health-Conscious Consumers, Social Responsibility, B-Corp Certified, Award-Winning, Online Sales, Free Shipping, Customer Incentives.

Valuation $500M–1B
Revenue $100–500M
Headcount 100–500
Total funding $100–500M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Athletic Brewing and the history behind them.

Investors

7 investors on Athletic Brewing's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series A 3 investors entered at this stage
Blake Mycoskie
Timothy Barakett’s family office
Tastemaker Capital
Series B+ 4 investors entered at this stage
Alliance Consumer Growth
TRB Advisors
Keurig Dr Pepper
General Atlantic

Global footprint

Where Athletic Brewing has talent and traffic

Workforce by country
🇺🇸 United States · Stratford HQ
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Talent graph

The shape of Athletic Brewing's talent

Dealroom maps Athletic Brewing's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

11 team members profilednamed & role-tagged by Dealroom
276 employeestotal headcount
2 executives & foundersidentified by name
DimensionScore
AI Talent Score hidden — book a demo
Engineering Score hidden — book a demo
Product Score hidden — book a demo
Go-to-market Score hidden — book a demo
Leadership Score hidden — book a demo
Research Score hidden — book a demo
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Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Market sentiment

What the market is saying about Athletic Brewing

An AI-synthesized read of the highest-engagement posts about Athletic Brewing on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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