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Asana

Other B2B Software · San Francisco, United States · Founded 2008 · IPO 2020

It’s free to use, simple to get started, and powerful enough to run your entire business

Valuation $1.74B
Revenue $791M

Talent graph

Asana's talent

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Employees mapped 4,409 incl. 69 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 14 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia 12 alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

34 investors on Asana's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 15 investors entered at this stage
Sean Parker
Owen Van Natta
David Jeske
Peter Thiel
Aditya Agarwal
Jed Stremel
Matt Cohler
Ron Conway
Ruchi Sanghvi
SV Angel
Mitch Kapor
Ben Horowitz
Marc Andreessen
Joe Green
Adam D’Angelo
Series A 2 investors entered at this stage
Series B+ 17 investors entered at this stage
Andrew Mason
8VC
G Squared
Generation Investment Management
Traveon Rogers
Lead Edge Capital
Sam Altman
Roger McNamee
VTF Capital
Tony Hsieh
Dustin Moskovitz
World Innovation Lab
Mark Zuckerberg
Founders Fund
Justin Rosenstein
Eric Ries
Priscilla Chan

Global footprint

Where Asana has talent and traffic

Workforce by country
56 countries with
team presence
🇺🇸 United States65.9%
🇨🇦 Canada4.3%
🇵🇱 Poland3.4%
🇦🇺 Australia2.5%
🇩🇪 Germany2.1%
Top 5 of 56 shown
Web traffic by country
38M monthly visits
across markets
🇺🇸 United States32.6%
🇯🇵 Japan8.5%
🇬🇧 United Kingdom4.3%
🇮🇳 India3.8%
🇧🇷 Brazil3.7%
Top 5 markets shown

Patent intelligence

$19M patent portfolio · 52 active families

Estimated portfolio value
$19M
1.1% of market cap · 24.8× larger than top peer Loom ($763k)
52 active patent families
Where Asana innovates CollaborationData miningData scienceHuman–computer interactionMultimedia

Where Asana concentrates vs peers

Each axis is a top-10 topic across Asana and its closest peers. #1 = 100, #10 = 10, absent = 0.

Compare against

Source: Dealroom Patent Intelligence · Patsnap. Request a demo for the full per-sub-category breakdown, individual records, and quality-score history.

Market sentiment

What the market is saying about Asana

An AI-synthesized read of the highest-engagement posts about Asana on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Asana on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.