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Asana

Other B2B Software · San Francisco, United States · Founded 2008 · IPO 2020

It’s free to use, simple to get started, and powerful enough to run your entire business

Valuation $1.74B
Revenue $791M

Investors

34 investors on Asana's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 15 investors entered at this stage
Sean Parker
Owen Van Natta
David Jeske
Peter Thiel
Aditya Agarwal
Jed Stremel
Matt Cohler
Ron Conway
Ruchi Sanghvi
SV Angel
Mitch Kapor
Ben Horowitz
Marc Andreessen
Joe Green
Adam D’Angelo
Series A 2 investors entered at this stage
Series B+ 17 investors entered at this stage
Andrew Mason
8VC
G Squared
Generation Investment Management
Traveon Rogers
Lead Edge Capital
Sam Altman
Roger McNamee
VTF Capital
Tony Hsieh
Dustin Moskovitz
World Innovation Lab
Mark Zuckerberg
Founders Fund
Justin Rosenstein
Eric Ries
Priscilla Chan

Global footprint

Where Asana has talent and traffic

Workforce by country
56 countries with
team presence
🇺🇸 United States65.9%
🇨🇦 Canada4.3%
🇵🇱 Poland3.4%
🇦🇺 Australia2.5%
🇩🇪 Germany2.1%
Top 5 of 56 shown
Web traffic by country
38M monthly visits
across markets
🇺🇸 United States32.6%
🇯🇵 Japan8.5%
🇬🇧 United Kingdom4.3%
🇮🇳 India3.8%
🇧🇷 Brazil3.7%
Top 5 markets shown

Talent graph

The shape of Asana's talent

Dealroom maps Asana's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

14 standout operatorsDealroom-flagged across the org
69 AI specialistsincl. 8 core researchers
4,409 employees mappedperson by person
DimensionScore
AI Talentlive Score hidden — book a demo
Engineering Score hidden — book a demo
Product Score hidden — book a demo
Go-to-market Score hidden — book a demo
Leadership Score hidden — book a demo
Research Score hidden — book a demo
Book a demo to unlock Asana's exact scores

Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Patent intelligence

$19M patent portfolio · 52 active families

Estimated portfolio value
$19M
1.1% of market cap · 24.8× larger than top peer Loom ($763k)
52 active patent families
Where Asana innovates CollaborationData miningData scienceHuman–computer interactionMultimedia

Where Asana concentrates vs peers

Each axis is a top-10 topic across Asana and its closest peers. #1 = 100, #10 = 10, absent = 0.

Compare against

Source: Dealroom Patent Intelligence · Patsnap. Request a demo for the full per-sub-category breakdown, individual records, and quality-score history.

Market sentiment

What the market is saying about Asana

An AI-synthesized read of the highest-engagement posts about Asana on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Asana on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.