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Anomalie
Fashion · San Francisco, United States · Founded 2016
Designs and sells custom wedding gowns MoreLess
Anomalie specializes in creating custom online wedding dresses, catering primarily to brides seeking a unique and personalized bridal experience. Operating in the wedding apparel market, Anomalie offers a bespoke service where clients collaborate with dedicated design stylists to bring their dream wedding dress to life. The business model revolves around direct-to-consumer sales, with dresses starting at $1399. Anomalie generates revenue through the sale of these custom dresses and additional design services. The company leverages an online platform to reach a broad audience, providing a convenient and tailored shopping experience. Key features include the use of FitKit technology for better dress fitting and a comprehensive design process that ensures each dress is one-of-a-kind.
Keywords: custom wedding dresses, online bridal, bespoke design, dedicated stylist, FitKit technology, direct-to-consumer, personalized experience, wedding apparel, unique bridal style, tailored shopping.
Company overview
Anomalie company information
The essential company record, classifications and operating signals in one place.
- Status
- Acquired
- Founded
- 2016
- Headquarters
- San Francisco, United States
- Employees
- 5
- Open positions
- None listed
- Dealroom signal
- 60.4
Valuation & funding
Anomalie funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITION✓Exit | May 2022 | $0 | — | David's Bridal | ↗ |
| SERIES A✓Equity / VC | Jun 2019 | $14M | $54M | Goodwater Capital | — |
| SEEDEquity / VC | Nov 2017 | $4.5M | $18M | Undisclosed | — |
| SEED✓Equity / VC | Nov 2016 | $4.3M | $17M | Maveron · Lerer Hippeau | — |
Financials
Workforce over time
Available workforce history. Financial fields without reported data are omitted.
| Year | Employees |
|---|---|
| 2026 | 5 |
| 2025 | 7 |
| 2024 | 7 |
| 2023 | 7 |
| 2022 | 7 |
| 2021 | 13 |
Growth signals
Anomalie website traffic
Latest recorded traffic for Anomalie is 3.1K monthly website visits, up 384.4% over the last three months. Anomalie's team declined 28.6% over the past year.
Comparisons
Anomalie compared with similar companies
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Talent graph
Anomalie's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Anomalie has talent and traffic
team presence
In the news
Latest news about Anomalie
Recent press, funding announcements, and product moves mentioning Anomalie — open to read from the original sources.
Market sentiment
What the market is saying about Anomalie
An AI-synthesized read of the highest-engagement posts about Anomalie on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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