Aligned

Aligned is a Tel Aviv-based company, founded in 2021, that operates in the B2B software as a service (SaaS) market, providing a platform designed to streamline the interaction between revenue teams and their customers. The company was established by Gal Aga (CEO), Gal Deitsch (CPO), and Yotam Sela (CTO). The founding team's background is rooted in sales and technology, with Aga and Deitsch having held sales leadership roles at various tech startups, and Sela possessing a background in software engineering. Their collective experience with the complexities and inefficiencies of B2B sales processes, characterized by scattered communication across multiple channels and numerous stakeholders, inspired the creation of Aligned.

The company's core offering is a Digital Sales Room (DSR) platform, a centralized, AI-powered workspace where sales teams and buyers can collaborate. This platform consolidates all communications, documents, mutual action plans, and stakeholder interactions into a single, personalized hub for each deal. Key features include engagement tracking, revenue intelligence, integrations with other tools, and customizable templates. The platform aims to address common pain points in the B2B sales cycle, such as a lack of visibility into buyer engagement and the difficulty of managing complex deals with multiple decision-makers. By creating a more transparent and collaborative environment, Aligned reports it can help clients reduce sales cycles by 30% and increase win rates by 15%.

Aligned generates revenue through a subscription-based model. It offers several pricing tiers, including a free plan with limited features, as well as paid plans for individuals and enterprises that provide more extensive capabilities like AI-driven analytics, integrations, and enhanced storage. The company targets B2B revenue teams across various industries, including technology and manufacturing, and counts companies like Deel, SimilarWeb, and Chili Piper among its clients. Since its inception, Aligned has secured $14 million in total funding over two rounds, including a $5.8 million seed round in May 2023 and an $8 million Series A round in January 2025. This capital is being used to fuel growth and further develop the platform's AI capabilities.

Keywords: Digital Sales Room, B2B sales, customer collaboration, buyer enablement, revenue intelligence, sales process, mutual action plan, sales technology, customer workspace, deal management, sales acceleration, SaaS, customer journey, stakeholder management, sales analytics, AI in sales, customer onboarding, Tel Aviv, Gal Aga, Gal Deitsch, Yotam Sela