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Advertising.com
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About Advertising.com
Advertising.com, a division of Yahoo, provides programmatic advertising solutions for companies to monetize their user bases and for marketers to connect with consumers. The company's services are centered around programmatic buying and performance-driven campaigns, enabling advertisers to engage with high-intent audiences through a variety of ad formats.
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Their business model is focused on providing advanced, search-based advertising technologies that facilitate real-time connections between brands and consumers. By leveraging a suite of sophisticated tools, Advertising.com helps businesses to generate new revenue streams and enhance user loyalty. The company operates within the digital advertising market, serving a diverse client base that includes both publishers and advertisers seeking to optimize their digital marketing efforts.
Latest news
Press, funding announcements and product moves mentioning Advertising.com.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VCOther financing | Aug 2000 | $57M | $228M | NEA · Reuters | — |
| FundingOther financing | Jan 2000 | $0 | — | Undisclosed | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Advertising.com is 11K monthly website visits, up 120% over the last three months. Advertising.com's team grew 10% over the past year.
Open positions
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|---|---|---|---|---|---|
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series B and later2 investors entered at this stage
Reuters
NEA
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Advertising.com on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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