Fintel buys Mortgage Brain to build connected adviser tech platform
What's the deal? FintelDealroom has a profile for this one. Try Dealroom → has acquired Mortgage Brain HoldingsDealroom has a profile for this one. Try Dealroom → for an undisclosed sum, folding the mortgage technology firm into its software and data division. The deal, announced in October 2026, also includes AE3 Media, which runs digital media and industry engagement platforms.
What each side brings: Mortgage Brain supplies sourcing, criteria, affordability, and submission technology to UK mortgage advisers, lenders, and networks. Fintel adds it to a portfolio spanning software, data, compliance, and adviser support services.
What's the endgame? Fintel wants a more connected technology ecosystem for financial advisers — one that cuts duplication between systems and improves how client data flows across mortgage, wealth, and protection advice. The company said it would keep investing in Mortgage Brain's technology, including AI tools.
Why now? The deal builds on Fintel's existing 49% stake in financial planning CRM provider PlannrDealroom has a profile for this one. Try Dealroom →. Mortgage Brain and Plannr recently announced a partnership integrating mortgage functionality into Plannr's platform, and this acquisition deepens that alignment.
What changes at the top: Zahid Bilgrami stays on as CEO of Mortgage Brain while also leading Fintel's software and data division. The move returns him to DefaqtoDealroom has a profile for this one. Try Dealroom →, which he previously ran for 11 years.
The signal: Fintel is betting that advisers want modern, connected systems over legacy platforms. "We believe the future of financial advice will be built on connected technology, trusted data and specialist applications that work seamlessly together," said chief executive officer Matt Timmins — a wager on consolidating fragmented adviser tools under one roof.
Read more: theintermediary.co.uk
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