MyDearest buys Roblox studio Moze to deepen its push into Gen Alpha
What's the deal? Tokyo-based XR content startup MyDearest is acquiring Roblox game studio MozeDealroom has a profile for this one. Try Dealroom →, taking full ownership to make it a wholly owned subsidiary effective October 16, 2026. The deal value was undisclosed. MyDearest plans to later absorb Moze through a merger.
Who are they? MyDearest builds VR games such as Crowbar Climber and SASUKE VR , and merged with MoguraDealroom has a profile for this one. Try Dealroom → earlier this year to offer XR and metaverse business solutions. Moze, founded in 2023 to build a Roblox ecosystem from Japan, has shipped multiple titles and worked with brands and IP holders.
By the numbers: Moze's original titles, including Troll Escalator Tower , have topped 20 million plays, and content it has worked on exceeds 50 million plays in total. MyDearest's VR games have passed 3 million players worldwide, roughly 70% of them in the US.
Why now? Roblox draws an average of about 123 million daily users, per Roblox CorporationDealroom has a profile for this one. Try Dealroom →'s second-quarter 2026 figures, making it where many younger players gather. MyDearest says succeeding there demands mastery of Roblox's development tools and ongoing community operations — expertise Moze already holds.
What's the endgame? Chief executive officer Kento Kishigami says Roblox trends increasingly influence other platforms. "Roblox is becoming the first place Gen Alpha encounters games globally," he said. MyDearest wants to apply Moze's know-how across its Roblox, SteamDealroom has a profile for this one. Try Dealroom →, and VR/AR titles to build global hits.
What changes? Moze chief technology officer Shogo Matsusako becomes representative director, with the "moze studio" brand continuing under him. Founder and chief executive officer Kazutaka Yokoi steps down but will assist with the transition. The companies say services to existing customers and partners are unchanged.
The signal: The deal reflects how studios are treating Roblox less as a side channel and more as core infrastructure for reaching Gen Alpha and Gen Z. For MyDearest, buying rather than building that capability signals how specialised Roblox development and live operations have become.
Read more: prtimes.jp
Image credit: Generated with Gemini
