Silca buys Omata, bringing analogue bike computers to the US
What's the deal? SilcaDealroom has a profile for this one. Try Dealroom → has acquired OmataDealroom has a profile for this one. Try Dealroom →, maker of what it calls the world's first analogue cycling computer with internal GPS, for an undisclosed sum. The deal was announced in October 2026, and Silca will release a limited run of the device.
What's Omata? The device is a mechatronic cycling computer — a digital unit with analogue movement — that displays real-time metrics through a mechanical dial while capturing data silently in the background. Built as an alternative to screen-heavy electronics, it packs an aluminium housing, rotating bezel, USB-C charging, and ANT+ connectivity.
Why buy it? "We acquired Omata because we believed it was a product that should continue to exist in this world," said Josh Poertner, chief executive officer of Silca. The device relies on a finite supply of legacy SeikoDealroom has a profile for this one. Try Dealroom → components, so each unit carries the weight of rarity.
What changes? Silca has redesigned Omata's circuit board, battery system, and outer housing, and moved production to its Indianapolis facility — making it one of the only cycling computers assembled in the US. The team also added a custom triple-barrier lip seal, a Gore-TexDealroom has a profile for this one. Try Dealroom → membrane over the barometric sensor, and a square mounting cleat compatible with Garmin or WahooDealroom has a profile for this one. Try Dealroom → mounts.
What could go wrong? The reliance on scarce legacy components caps supply. Silca will release Omata in small batches until sold out, and the limited run means units are only available in the US — though the firm welcomes enquiries from international buyers.
The signal: The deal shows a niche cycling-accessory brand expanding into hardware by rescuing a cult product rather than building one from scratch — betting that restraint and craft can carve a place in a market dominated by feature-packed screens.
Read more: cyclingindustry.news
Image credit: Nadya Peek
