Dékuple's ADLPerformance buys majority of Italy's Say to grow in southern Europe

What's the deal? Dékuple GroupDealroom has a profile for this one. Try Dealroom → has acquired a majority stake in Italian agency SayDealroom has a profile for this one. Try Dealroom → through its ADLPerformanceDealroom has a profile for this one. Try Dealroom → unit, announced in October 2026. The deal value was not disclosed.

What's the endgame? The acquisition strengthens Dékuple's position in southern Europe. Say becomes part of its ADLPerformance operations.

The signal: European marketing and data groups continue to expand across borders through bolt-on deals, consolidating regional agencies to widen their geographic reach.

Read more: aktiencheck.de

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