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Turkish payment orchestrator Craftgate lands growth equity from Turkven

What's the deal? CraftgateDealroom has a profile for this one. Try Dealroom →, a Turkish payment orchestration platform, has raised growth equity from TurkvenDealroom has a profile for this one. Try Dealroom →, which led the round. The deal makes Turkven a shareholder, while Craftgate's founders retain their majority stake.

What does Craftgate do? It lets businesses connect to domestic and international payment providers and alternative payment methods through a single integration, managing all payment flows from one panel.

Features such as smart payment routing and payment retries help merchants lift success rates, cut costs, and run leaner operations. Clients span retail, tourism, e-commerce, and insurance.

What's the endgame? Craftgate plans to reach more businesses in Turkey, speed up product development, and push into global markets. It will also expand AI-powered features aimed at giving merchants data-driven insight into their payment operations.

"One of the areas that excites us most in the coming period is artificial intelligence," said founder and chief executive officer Hakan Erdoğan (translated from Turkish). He added that the company believes the future of payment orchestration lies in helping businesses "make data-driven decisions and manage their operations more intelligently."

Why now? As payment methods diversify and more businesses work with multiple providers, demand for orchestration tools is rising, according to Turkven executive Barış Seven. "Payment operations increasingly require technology," he said, pointing to the growing need for orchestration solutions.

The signal: The deal pairs Craftgate's homegrown payment technology with Turkven's investment track record, a bet that orchestration is becoming core infrastructure for merchants juggling ever more payment options.

Read more: egirisim.com

Image credit: Generated with Gemini

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