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McConnell Labs rebrands as MCL, names Elizabeth Morris CEO

What's the deal? McConnell LabsDealroom has a profile for this one. Try Dealroom → has been acquired and rebranded as Modern Chemistry Labs (MCL)Dealroom has a profile for this one. Try Dealroom →, with industry veteran Elizabeth Morris appointed chief executive officer. The deal, announced in October 2026, had an undisclosed value.

What does MCL do? The Redmond, Oregon-based contract development and manufacturing organization formulates and makes specialised UV gel systems, skincare, and other beauty and personal-care products. It supports customers across the product lifecycle, from formulation and batch manufacturing to filling, packaging, quality control, and regulatory support.

Who's in charge? Morris takes the helm after a 15-year career spanning high-tech finance and beauty operations. She began as a financial analyst and corporate controller in the semiconductor sector before moving into beauty as a licensed technician, distributor, e-commerce operator, and brand founder.

Why it matters: Morris brings both financial discipline and brand-side experience to the role. "I know how much a founder puts into choosing a manufacturing partner, and how important it is to understand your options and trust the people helping you bring a product to life," she said.

What's the endgame? MCL targets mid-sized and growing indie beauty brands seeking custom formulation and domestic production — a middle ground between low-cost overseas suppliers and high-volume enterprise OEMs. The company will keep operating from its Redmond facility, offering founders on-site access, technical strategy sessions, and direct collaboration with its RD team.

The signal: The rebrand pairs McConnell Labs' decades-long manufacturing base with new capital aimed at scaled expansion. "Our focus is strictly on delivering high-performance chemistry, clear communication, and reliable execution for our brand partners," Morris said.

Read more: prweb.com

Image credit: Generated with Gemini

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