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Envestnet backs Tamarac with $35M as part of $1B WealthTech push

What's the deal? Envestnet is increasing its technology investment in Tamarac by 2.5 times, including a $35 million surge investment, as part of a broader $1 billion, five-year research and development commitment to build technology for financial advisers. The money will accelerate AI-powered workflows, reporting, portfolio management and financial planning for registered investment advisers (RIAs).

What's the endgame? Envestnet wants to embed AI directly into the workflows advisers already use, rather than making them adopt separate standalone apps. Its Adaptive WealthTech platform is meant to help firms handle rising complexity without proportional increases in manual work.

Why now? Envestnet points to growing concentration in the RIA industry. Firms managing more than $1 billion in assets under management make up roughly 7% of RIAs but control 74% of industry assets, according to figures the company cited.

At the same time, advisory practices face more held-away assets, alternative investments, tax complexity and demanding reporting requirements.

The product: One of the first releases in Tamarac's next phase is Report Studio, a rebuilt reporting system with drag-and-drop control over tables, charts and key performance indicator modules. It replaces workflows where holdings and performance data could be split across separate reports needing heavy manual configuration.

Report Studio is available now. AI-enabled features — which let advisers describe a report and have the system add charts, adjust visualisations and draft client briefs in the adviser's voice — are open for preview and beta registration, with general availability planned for later this autumn.

By the numbers: Envestnet estimates the efficiency gains could be large. Assuming five reports a year per client and 55 minutes saved per report, an adviser serving the US median of 235 households would produce about 1,175 reports annually.

Automating portions of that work could save roughly 1,077 hours a year — about 52% of an adviser's working year under the company's assumptions.

Envestnet is also expanding Custom Model Solutions to include semi-liquid strategies, interval funds and alternative ETFs, and adding a full MoneyGuideDealroom has a profile for this one. Try Dealroom → integration that brings goals, risk profiles, net worth and held-away account data into proposal workflows.

The signal: Envestnet has roughly $8 trillion in platform assets and says its technology is used by more than one-third of financial advisers across banks, wealth managers, brokerages and RIAs. The bet reflects a wider push to bake AI into everyday adviser tools as wealth management consolidates around larger, more complex firms.

Read more: pulse2.com

Image credit: Envestnet

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