AMH launches Capital Passport, an AI tool that scores founders like investors do
What's the deal? Amplifying Markets for Her (AMH) Catalyst CenterDealroom has a profile for this one. Try Dealroom → has launched Capital Passport, an AI-powered platform that shows founders how experienced investors are likely to evaluate their companies before they start fundraising. The nonprofit unveiled the tool on September 8, 2026.
How it works: Every pitch deck runs through the same 10 investment criteria — including market size, business model, team, traction, go-to-market strategy, financial readiness, and narrative clarity — in the same order and against the same scoring thresholds. Companies scoring seven or higher out of 10 move into AMH's investor review; those below get a breakdown of where they fell short.
Why now? Founder and chief executive officer Jenny Flores commissioned a 2025 study with the UC Berkeley Institute of Governmental Studies that surveyed 1,002 small-business owners, including 501 women. Among women who had pursued venture capital, 63% reported encountering gender bias, and 74% struggled to find information about funding sources.
The backstory: Flores spent more than 20 years in banking and impact investing, including managing a $420 million impact fund at Wells FargoDealroom has a profile for this one. Try Dealroom →. She built Capital Passport from that experience and the study's findings, drawing on the framework she used to vet deals.
Early proof: One beta user ran her pitch deck through the platform, revised her materials based on the feedback, and closed a $100,000 funding round within weeks.
The details: Neither founders nor investors pay to use Capital Passport, which remains invitation-only as AMH expands its group of founders and investor partners. MastercardDealroom has a profile for this one. Try Dealroom →'s Strive USA program was among the earliest funders to support the work, including the Berkeley research.
In her words: "Founders shouldn't have to decode venture capital by collecting rejections," Flores said. "Bias and pattern recognition exist, and warm introductions matter. Capital Passport brings the criteria behind investment decisions into the open so founders can understand how they are being evaluated before they walk into the room."
The signal: AMH is betting that transparency can chip away at the access gaps women founders face in venture capital. By standardising evaluation before the pitch, it aims to shift some of the guesswork out of a process where relationships have long shaped who gets funded.
Read more: accessnewswire.com
Image credit: Generated with Gemini
