Jägermeister's SAVE THE NIGHT Fund backs Cape Town's Ses'fikile
What's the deal? JägermeisterDealroom has a profile for this one. Try Dealroom → has named Cape Town-based Ses'fikileDealroom has a profile for this one. Try Dealroom → one of four winners of its 2025 SAVE THE NIGHT FundDealroom has a profile for this one. Try Dealroom →, part of the drinks maker's global initiative to support safer, more inclusive nightlife. Ses'fikile was selected from nearly 1,000 applications across 62 countries.
Who else won? The other winning projects come from the Netherlands, Portugal, and Mexico. Each receives funding and support to build safer and more conscious nightlife experiences.
What's the endgame? Ses'fikile is tackling one of South African nightlife's biggest problems: getting people home safely. Its plan introduces dedicated safe exit and pick-up zones, mobile charging stations, hydration points, and increased security around key departure areas.
Why it matters? "Being selected for the SAVE THE NIGHT Fund gives us an opportunity to work towards a solution created by people who understand our community," said Shakes Mbolekwana of Ses'fikile.
The signal: The partnership points to a shift toward investing in the people and solutions shaping the future of nightlife — where a night out ends not when the music stops, but when everyone gets home safely.