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Yupp

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A platform to discover, compare, and use the latest AIs

San Francisco, United StatesFounded 2024AI
Valuation $100–500M Latest valuation · 2025
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Yupp and the history behind them.

About Yupp

Yupp.ai operates as a platform for artificial intelligence model evaluation, distinguishing itself by integrating a crypto-based incentive structure. The company was co-founded by CEO Pankaj Gupta and AI lead Gilad Mishne in June 2024, both of whom bring experience from technology giants like Google and Coinbase. In June 2025, Yupp emerged from a six-month stealth period, announcing a significant $33 million seed funding round led by a16z crypto. The round attracted over 45 investors, including prominent figures like Google's Chief Scientist Jeff Dean, Twitter co-founder Biz Stone, and Pinterest co-founder Evan Sharp, alongside firms such as Coinbase Ventures.

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The core of Yupp's business is a free-to-use platform that allows users to compare responses from a multitude of AI models side-by-side. It features over 500 models, including well-known names like ChatGPT, Claude, Gemini, and Grok, as well as lesser-known text and image models. Users input prompts and receive responses from two or more different AIs. The platform's business model hinges on collecting user feedback; users are incentivized to rate the responses and explain their preferences. This anonymized and aggregated feedback data, referred to as "preference packets," is then sold to AI companies to help them refine their models. This process is designed to address the challenge of AI model evaluation by providing large-scale, real-world human input.

To encourage user participation, Yupp employs a rewards system. Users earn credits for providing feedback, which can be used to continue accessing premium AI models for free. These credits can also be converted into fiat currency (USD, Euro, and over 20 others) through payment providers like Stripe and PayPal, or into cryptocurrency stablecoins on blockchains such as Base and Solana. This use of blockchain is intended to bring transparency and an immutable record to the AI evaluation process. The company has also introduced a public leaderboard called the “Yupp VIBE (Vibe Intelligence BEnchmark) Score,” which ranks AI models based on aggregated user feedback.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2024
Headquarters
San Francisco, United States
Employees
43
Open positions
None listed
Dealroom signal
91.1/100
Industry
Media, Enterprise Software
Sector
AI, Core AI, AI Applications
Technology
Artificial Intelligence
Business model
SaaS
Client focus
b2b, b2c

Latest news

Press, funding announcements and product moves mentioning Yupp.

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Funding history

1 recorded event

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SEEDEquity / VC Jun 2025 $33M $132M Jeff Dean · Biz Stone · Coinbase Ventures · Dan Boneh
Showing the latest 1 of 1 recorded eventsBook a demo for the full funding history →

Growth signals

Yupp website traffic

Latest recorded traffic for Yupp is 200K monthly website visits, down 79.4% over the last three months. Yupp's team grew 207.1% over the past year.

Latest monthly visits200K 3-month web change-79.4% 1-year team growth+207.1%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investors

11 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed10 investors entered at this stage

Other known investors1 additional known investor

  • Gokul Rajaram
Team profiled 4 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
4 countries with
team presence
🇮🇳 India60%
🇨🇦 Canada20%
🇺🇸 United States10%
🇳🇬 Nigeria10%
4 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Yupp on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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