Yupao.com

About Yupao.com

Chengdu Yupao Technology Co., Ltd., operating as Yupao.com, was established in 2017 by founder and CEO Zhou Feng. Hailing from a rural background, Zhou's familiarity with the challenges faced by migrant workers directly influenced the company's mission to address inefficiencies in the blue-collar recruitment market. The firm is headquartered in Chengdu's Tianfu Software Park, with an operations center in Yibin.

Yupao.com functions as a specialized recruitment platform, initially focusing on technical blue-collar workers in the construction and decoration industries. It has since expanded to cover logistics, manufacturing, and service sectors, and more recently, the white-collar and campus recruitment markets through the acquisition of HaiTou.com. The platform leverages big data and AI algorithms to analyze resumes and job descriptions, facilitating precise matching between job seekers and employers. Its business model generates revenue from both job seekers (C-end) and recruiters (B-end). Users can purchase virtual items like credits to view full contact details on job postings, and recruiters pay for services such as prioritized job listings and access to a candidate database. This dual-revenue stream approach represents a shift from traditional recruitment platforms that rely primarily on enterprise clients.

The company's core product is the Yupao Zhipin app (formerly Yupao.com), which provides a high-frequency job matching service. Beyond recruitment, the company offers a suite of SaaS tools designed to manage the entire employment lifecycle. These include digital timekeeping and payroll records, a watermarked camera for project verification, and collaborative project management tools. This ecosystem aims to create a comprehensive credit and evaluation system for blue-collar workers, a segment where traditional background checks are often impractical. The platform has registered over 100 million users and facilitates millions of job placements, demonstrating significant traction in its target market. Yupao has secured substantial venture capital, completing Series A and B financing rounds in 2021 and 2022, with notable investors including Shunwei Capital and Eastern Bell Venture Capital.