Y
Yumi
Yumi - Baby Food Reimagined
About Yumi
HelloYumi is a startup that operates in the children's nutrition market, specifically targeting parents of young children. The company's primary offering is the YUMI Organic Bar, a nutrient-rich snack designed to support the development of children in their first 1000 days of life. This period is crucial for brain, body, metabolism, and immune system development, and HelloYumi's products are designed to provide key nutrients at this critical time.
HelloYumi's business model is based on direct-to-consumer delivery, providing parents with a convenient solution to their children's snacking needs. The company's products are not only organic but also scientifically backed, incorporating superfood ingredients and essential nutrients like iron and choline. The company's offerings also include a Rice Free Puff, made with five superfood veggies and four essential nutrients, further emphasizing their commitment to smart-snacking.
The company generates revenue through the sale of these nutrient-packed snacks, which are delivered to customers on a schedule that suits their needs. By focusing on the critical early development period, HelloYumi has carved out a niche in the children's nutrition market, addressing the needs of health-conscious parents seeking nutritious snack options for their children.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2017
- Headquarters
- Los Angeles, United States
- Employees
- 66
- Open positions
- None listed
- Dealroom signal
- 75.5/100
- Industry
- Food, Kids
- Sub-industry
- Food Logistics & Delivery
- Sector
- eCommerce & Marketplaces, Delivery, Organic, Children, Branding, Baby, Nutrition
- Business model
- Marketplace & ecommerce
- Client focus
- b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VCOther financing | Jan 2023 | $0 | — | GDP Venture · Quain Investments · Realm Capital Ventures · Saltwater Capital | — |
| SERIES BOther financing | Dec 2021 | $67M | $268M | Hyphen Capital · Anne Wojcicki · JAZZ Venture Partners · AF Ventures | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Yumi is 13K monthly website visits, up 18.2% over the last three months. Yumi's team grew 6.5% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed14 investors entered at this stage
Khaled Helioui
Marco Valta
Brand Foundry Ventures
MaC Venture Capital
August Capital
NEA
Foundry
Correlation Ventures
Matt Mullenweg
Edward Lando
Ali Partovi
Cross Culture Ventures
SOSV
Chinaccelerator
Series A12 investors entered at this stage
Sweetgreen
Expa
Warby Parker
Uber
Casper
Harry's
SoulCycle
Wealthing VC Club
Anne Wojcicki- JPJAZZ Venture Partners
AF Ventures
Hyphen Capital
Series B and later6 investors entered at this stage
GDP Venture
Quain Investments
Realm Capital Ventures
Saltwater Capital
Lucky7.io blog
444 Capital Fund
Other known investors2 additional known investors
10X Capital
TRAC
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Yumi on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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