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Yellowbrix
Business-to-business infrastructure provider
About Yellowbrix
Established in 1997 by Jeffrey Massa, Paul Baier, and Patrick Williams, YellowBrix operates in the real-time information delivery and content analytics sector. The company's business model is centered on providing business, industry, and financial market news to a diverse client base that includes websites, intranets, and wireless services.
YellowBrix generates revenue by licensing its proprietary technologies, which include contextual matching and analytical processing systems. These tools are designed to syndicate and manage content, offering clients tailored news feeds and competitive intelligence. The firm serves a range of customers, from small businesses to Fortune 1000 corporations like Sprint and Lockheed Martin, across more than 25 industries globally.
The core service revolves around delivering curated, real-time information to support business intelligence and decision-making processes for executives. This is achieved through content analytics and syndication services that filter and categorize vast amounts of news and data. By doing so, YellowBrix helps organizations to inform their users, enhance their business intelligence capabilities, and support customer acquisition and retention strategies.
Source: Dealroom company dataKnowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES C✓Equity / VC | Jun 2000 | $20M | $80M | Holland Venture · Prime Ventures · AAC Capital Partners | — |
| SERIES A✓Equity / VC | Dec 1997 | $0 | — | Soros Fund Management | — |
Growth signals
Latest recorded traffic for Yellowbrix is 1.7K monthly website visits, up 431.3% over the last three months. Yellowbrix's team grew 0% over the past year.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A1 investor entered at this stage
Soros Fund Management
Series B and later3 investors entered at this stage
AAC Capital Partners
Holland Venture
Prime Ventures
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
An AI-synthesised read of the highest-engagement posts about Yellowbrix on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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