XD

About XD

XD Inc. operates as a game developer and publisher, listed on the Hong Kong Stock Exchange (HKEX: 2400), with a strategic focus on creating high-quality games and fostering a vibrant gamer community. The company's journey began in 2003 when co-founders Huang Yimeng and Dai Yunjie launched VeryCD, a pioneering peer-to-peer content sharing platform. Leveraging their deep understanding of online communities, the founders pivoted to the gaming industry in 2010, establishing XD Inc. This foundation in community management proved instrumental in their subsequent ventures. Huang Yimeng serves as the Chairman and CEO, guiding the company's overall strategy and operations, while Dai Yunjie, a graduate of Shanghai University, holds the position of President and executive director.

XD Inc. generates revenue through two primary business segments: games and the TapTap platform. The games division, which constitutes the majority of the company's income, earns money from the sale of in-game virtual items in its online titles and through the direct sale of premium, pay-to-download games. The company develops games in-house and also publishes titles from third-party developers, operating a diverse portfolio that includes hits like "Sausage Man," "Ragnarok M: Eternal Love," and "Torchlight: Infinite." The second major revenue stream comes from its information services, primarily the online marketing services offered on the TapTap platform.

A cornerstone of XD's strategy is TapTap, a mobile game distribution platform and community launched in 2016. Conceived from the founders' early experiences with VeryCD, TapTap was designed to reshape game publishing by offering a developer-friendly alternative to mainstream app stores. The platform provides a space for gamers to discover titles, read reviews, and engage in discussions, fostering a community-driven ecosystem. For developers, TapTap offers a direct channel to players and a suite of services (TDS), including tools for development and compliance with local regulations, often on a free or cost-based model to lower entry barriers. TapTap's business model forgoes the traditional revenue-sharing on game sales, focusing instead on advertising and promotional fees from developers seeking visibility within its large user base.